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Companies Tesla Inc FollowTwitter Inc FollowSAN FRANCISCO, May 16 (Reuters) - Tesla Inc (TSLA.O) boss Elon Musk, who has never used traditional advertising to sell cars, said on Tuesday that the automaker would try it and see whether it produced results. Musk said it was "ironic" that as CEO of Tesla, he now owns Twitter. The social media platform is highly dependent on ads and will soon be led by advertising veteran Linda Yaccarino, who he hired last week. Since Musk acquired Twitter in October, advertisers have fled the social media platform, worried that their ads could appear next to inappropriate content after the company lost nearly 80% of its staff. But on Tuesday, he said many people did not know about the affordability of Tesla cars and their "amazing" features and functionality.
Musk, Twitter's new owner, said in May he would reverse Twitter's ban on Trump, whose account was suspended after last year's attack on the U.S. Capitol. Musk's decision to ask Twitter users for guidance on who should be on the platform is part of a huge restructuring of the company, including massive layoffs. Twitter told employees on Thursday that it would close its offices and cut badge access until Monday, according to two sources. In his first email to Twitter employees this month, Musk warned that Twitter may not be able to "survive the upcoming economic downturn." Amid the changes, Moody's withdrew its B1 credit rating for Twitter, saying it had insufficient information to maintain the rating.
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