Companies Tesla Inc FollowTwitter Inc FollowSAN FRANCISCO, May 16 (Reuters) - Tesla Inc (TSLA.O) boss Elon Musk, who has never used traditional advertising to sell cars, said on Tuesday that the automaker would try it and see whether it produced results.
Musk said it was "ironic" that as CEO of Tesla, he now owns Twitter.
The social media platform is highly dependent on ads and will soon be led by advertising veteran Linda Yaccarino, who he hired last week.
Since Musk acquired Twitter in October, advertisers have fled the social media platform, worried that their ads could appear next to inappropriate content after the company lost nearly 80% of its staff.
But on Tuesday, he said many people did not know about the affordability of Tesla cars and their "amazing" features and functionality.