"If interest rates remain high ... it's that much harder for people to buy the car. The price of the popular Model Y SUV was "almost unchanged" for consumers even after Tesla's price cuts, Musk said, accounting for higher financing costs. Reuters GraphicsPRICE CUTSTesla's aggressive price cuts this year have battered its gross margin even as it faces stiff competition in China from local automakers. Still, it stuck to its annual production target of 1.8 million cars, a sign that the price cuts were buoying demand to an extent. In the second quarter, Tesla had posted a gross margin of 18.2%.

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Persons: Matthew Childs, Elon Musk, Musk, Tesla, Jesse Cohen, Akash Sriram, Hyunjoo Jin, Joe White, Abhirup Roy, Sayantani Ghosh, Sriraj Kaluvilla, Deepa Babington, Jamie Freed Organizations: REUTERS, General Motors, Chrysler, Reuters, Visible Alpha, Revenue, Thomson Locations: London, Britain, Mexico, Nuevo Leon, China, Bengaluru, Hyunjoo, San Francisco, Detroit