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Ellen Hyslop cofounded in 2017 The Gist, a sports media company geared toward female fans. Three years later, Haley Rosen founded Just Women's Sports, making Instagram content about, well, just women's sports. In the male-dominated sports media industry, these female founders have built sustainable and successful businesses around women in sports. In 2022, women's sports received 15% of all sports media coverage, a study by Wasserman's The Collective found. "Every single person at Just Women's Sports adds so much value and is so influential and impactful in the company," Rosen said.
Persons: Ellen Hyslop, Gist, Haley Rosen, They're, Rosen, Billie Jean King, Hyslop, The Gist, That's, King, Kevin Durant, Allyson Felix, Abby Wambach, Sam Kerr, Kelley O'Hara, Elena Delle Donne, Haley, Michele Kang, Wasserman's, We're Organizations: Sports, Nike, Media, Comcast, Labs, King's Enterprises, Elysian Park Ventures, State, Brooklyn Nets, New York Liberty, Philadelphia 76ers, Washington
Robyn PearsonHyslop and two friends from college cofounded The Gist in 2017, and she continues to serve as head of content. While it's geared toward female fans, The Gist's content equally covers both men's and women's sports, inspired by the initial mission of its founders to include everyone in conversations about sports. "And I think that we're proving that you can do something different and still do it really, really well." Guides to specific sports break down the rules and document how women have shaped the game. The Gist's TikTok and Instagram platforms both have about 170,000 followers, with an additional almost 45,000 for Canadian sports news .
Persons: Ellen Hyslop, Robyn Pearson Hyslop, Gist, Hyslop Locations: Toronto, Canada
WASHINGTON, Jan 18 (Reuters) - NASA said on Wednesday it awarded $425 million to Boeing Co (BA.N) for the agency's "Sustainable Flight Demonstrator" project as the Biden administration works to cut aviation sector emissions. Boeing will work with NASA to "build, test, and fly a full-scale demonstrator aircraft and validate technologies aimed at lowering emissions," the agency said. Over seven years, NASA will invest $425 million, while Boeing and its partners will contribute the remainder of the agreement funding, estimated at about $725 million. Single-aisle aircraft account for nearly half of worldwide aviation emissions. The White House is targeting 20% lower aviation emissions by 2030, as airlines facing pressure from environmental groups to lower their carbon footprint pledged to use more sustainable aviation fuel.
NASA has selected Boeing and its industry team to lead the development and flight testing of a full-scale Transonic Truss-Braced Wing (TTBW) demonstrator airplane. NASA said on Wednesday it awarded $425 million to Boeing for the agency's "Sustainable Flight Demonstrator" project as the Biden administration works to cut aviation sector emissions. Boeing will work with NASA to "build, test, and fly a full-scale demonstrator aircraft and validate technologies aimed at lowering emissions," the agency said. Over seven years, NASA will invest $425 million, while Boeing and its partners will contribute the remainder of the agreement funding, estimated at about $725 million. The "Transonic Truss-Braced Wing" demonstrator single-aisle airplane aims to reduce fuel consumption and emissions by up to 30%.
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