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☆ Olympic chocolate muffins brought to New York City for pop-up
▼ + stars: | 2024-08-24 | by ( Victoria Feng | Victoria Feng Is An Intern On The Nbc News Technology Desk. | ) www.nbcnews.com time to read: +4 min

Three weeks later, she tracked down the French supplier, facilitated a shipment of muffins to the U.S. and dealt with the resulting challenges, all to bring the viral muffins to New York City for a pop-up event. In a thread on X, Zhang detailed how she worked with New York City cafe Isshiki Matcha to bring the viral muffins to hundreds of New Yorkers on Aug. 17. Isshiki Matcha, which has been open for four months, primarily sells premium matcha and matcha drinks. “I could eat this viral muffin that all these Olympic athletes can’t stop talking about.”Zhang described the muffin as light, moist and not too sweet. Zhang and Zheng are trying to import another batch of muffins to sell (and eat), but nothing has been finalized yet.

Persons: Kelin Carolyn Zhang, Henrik Christiansen, Christiansen, Stephen Nedoroscik, Gabby Thomas, Zhang, “, ” Zhang, de, Angel Zheng, Isshiki Matcha, ” Zheng, Isshiki, Zheng, pates, ” Organizations: New, Yorkers, NBC News Locations: Norwegian, TikTok, New York City, U.S

☆ New data shows the Olympic athletes breaking out on social media, from gymnast Rebeca Andrade to rugby player Ilona Maher
▼ + stars: | 2024-08-10 | by ( Tiara White | ) www.businessinsider.com time to read: +6 min

Her engagement rate was 33.19%. "It wasn't necessarily him posting on social media," said Alex Cacres, US head of marketing at Metricool. People are tuning in to watch athletes who showcase their personalities and are entertaining on social media. Gen Z, in particular, is predominately following the Paris Games on social media, which is driving the greater emphasis on social media coverage compared to past Olympics, Cacres said. "[Social media] has made it so much easier to consume the Olympic content, which I feel wasn't the case back a few years ago," she said.

Persons: —, Rebeca Andrade, aren't, Ilona Maher, who's, Henrik Christiansen, Metricool, Simone Biles, Sunisa Lee, Jordan Chiles, Noah Lyles, Stephen Nedoroscik, Katie Ledecky, Torri Huske, Trinity Rodman, Gretchen Walsh, Lee Kiefer, Nada Hafez, Maher, Biles, Dani Ramirez, Hafez, Huske, Walsh, Andrade, Nedoroscik, Alex Cacres, Christiansen, Cacres, he's Organizations: Service, Games, Business, Paris Games, Sprout Social Locations: Paris, Instagram

The world's best athletes go to the Olympics vying for a coveted spot on the podium. Medal or not, these are some of the biggest winners of the Paris Olympics when it comes to internet adoration. Clark Kent / ‘pommel horse guy’Sure, most casual fans of the Olympics don't necessarily know what a pommel horse routine is. The ultimate hypemen: Snoop Dogg & Flavor FlavRapper Snoop Dogg — the self-proclaimed "MVP of the Olympics" — has been everywhere at the Olympics. The 2024 Paris Olympics mascot is a little red hat, known as a Phrygian cap (or a liberty cap), which is a symbol of the French revolutionaries.

Persons: Henrik Christiansen, Kim Ye, James Bond, Yusuf Dikeç, Clark Kent, Stephen Nedoroscik, there's, Snoop, Flav, —, He's, Michael Phelps, Maggie Steffens, Reddit, Alexis Ohanian, Veronica Fraley, Ilona Maher, TikTok, Tokyo Games she’s, she's, She's, Colin Jost, it's Colin Jost, Jost, it's, he's, Scarlett Johansson, “, ”, Savannah Guthrie, Giorgia Villa, it’s, fromage, they've Organizations: Paris, Shooters, Olympics, NBC Olympics, USA, U.S, rugby, Tokyo Games, NBC, Parmigiano Locations: United States, Paris, U.S, TikTok, Tahiti, Teahupo’o, Polynesia, France, Italy Italian

☆ Olympians are going wild over the chocolate muffins in the dining hall. They're easy to recreate.
▼ + stars: | 2024-08-02 | by ( Erin Liam | ) www.businessinsider.com time to read: +1 min

The chocolate muffins went viral after Norwegian swimmer Henrik Christiansen posted about them on TikTok. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementIf the Olympic dining hall food could participate in a competition, the chocolate muffin would be a sure winner. The pastry went viral when Norwegian swimmer Henrik Christiansen posted videos of himself devouring the dining hall snack. "Guys, I think I have a problem," he captioned a TikTok video that showed his drawer full of muffins.

Persons: Henrik Christiansen, — Organizations: Bakers, Service Locations: Norwegian

☆ Ilona Maher, Frederick Richard and other viral Olympians winning medals and hearts
▼ + stars: | 2024-07-31 | by ( Scottie Andrew | ) edition.cnn.com time to read: +10 min

Ilona MaherIlona Maher competes in rugby sevens on July 28 at the Paris Olympics. Frederick ‘Fred’ RichardFrederick Richard competes on the high bar during the men's artistic gymnastics team final on day three of the Paris Olympic Games. Jamie Squire/Getty ImagesTeam: USASport: Men’s gymnasticsIt’s a bird, it’s a plane, it’s — Stephen Nederoscik! And for good reason: He’s the only American gymnast who’s made the Olympic team as a single-event athlete. Kim YejiKim Yeji shoots during the Women's 10m Air Pistol Final on day two of the Paris Olympic Games.

Persons: CNN —, Simone Biles, Sha’Carri Richardson, Katie Ledecky, Ilona Maher Ilona Maher, Hugo Pfeiffer, she’d, Ilona Maher, she’s, Maher, didn’t, ”, Frederick ‘ Fred ’ Richard Frederick Richard, Jamie Squire, Fred Richard’s, Richard, he’s, Stephen Nederoscik Stephen Nedoroscik, it’s, Stephen Nederoscik, Clark Kent, Nederoscik, who’s, Team USA’s Clark Kent, sweated, Games ’, Tyler, Xi, Wang He, Tyler Downs, He’s, he’ll, Greg Duncan, Kim Yeji Kim Yeji, Charles McQuillan, Kim Yeji, Kim, Oh Ye, Jin, ” Kim, Henrik Christiansen, Henrik Christiansen’s, Christiansen, They’ve, flails, Will Christiansen, Daniella Ramirez, Andrew Kelly, It’s, Ramirez, LeBron James, Coco Gauff, James, Gauff, George Washington, Erik Shoji, Shoji, ” Tara Davis, Tara Davis, Woodhall, Davis, Hunter Woodhall Organizations: CNN, Summer, Paris Olympics, USA, Paris Games, Olympics, BMI, US women’s rugby, Paris Olympic, Getty, Team USA, Olympic Games, Team, Games, Apple, Eiffel, USA’s, Paris Olympic Games, South Korea, Associated Press, Reuters, Woodhall Locations: Paris, Xi An, China, Seine, He’s, Norway, Delaware, Rio, Pisa, “

☆ How a Norwegian Swimmer Made Chocolate Muffins a Hit at the Olympics
▼ + stars: | 2024-07-31 | by ( Remy Tumin | ) www.nytimes.com time to read: 1 min

The Olympic Village in Paris was built with France’s important food traditions in mind. But the runaway hit among the world’s elite athletes is not a croissant or a baguette, but something more likely to be passed over at an American cafeteria. “They’re very rich, and I like that,” Henrik Christiansen, a Norwegian swimmer turned unofficial Olympic Muffin Man on TikTok, said in an interview. “Some people might find it too powerful, but they’re right up my alley.”Christiansen, 27, came across the muffins while making a video to review meals at the Olympic Village. They “were just so incredibly delicious” that Christiansen said he decided to see if a series of videos highlighting his love for the muffins would take off.

Persons: “, ” Henrik Christiansen, ” Christiansen, Christiansen Locations: Paris, American, Norwegian

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