Jaguar's video ad, released in November, features models in colorful, modern clothing, and doesn't show any cars.
The colors, design shapes, and new logo "feel right when you see it on the concept car."
AdvertisementA front view of Jaguar's concept car.
"It seems it is the beginning of the story of the Jaguar brand vision, which they can easily chapter out and stretch to the production model reveal."
AdvertisementThree brass lines run through the length of the concept car, with one right down the middle.
Persons:
Jaguar's, Jim Heininger, Heininger —, Busch —, Greg Andersen, Bailey Lauerman, Anderson, Andersen, Christos Joannides, Joannides, Joannides —, Lotus —, Rawdon Glover
Organizations:
Business, Anheuser, Burberry, BI, Jaguar, Maserati, Lotus, Wired
Locations:
Chicago, Omaha , Nebraska, Los Angeles