Jenny Woo, 42, brought in more than $1.71 million in 2023 revenue by selling EQ card games on Amazon.
She was working on her master's degree in education at Harvard University, learning about emotional intelligence and child development.
Woo spent roughly $1,000 from her savings to launch her side hustle, Mind Brain Emotion, in 2018.
A million-dollar ideaWhen budget cuts hit the school, Woo was laid off.
A month before graduating from the Harvard program, Woo launched a Kickstarter campaign for the deck with a $1,500 goal.
Persons:
Jenny Woo, Woo, —, it'd
Organizations:
Harvard University, Amazon, CNBC, University of California, Berkley, Cisco, Harvard, Harvard Innovation Labs
Locations:
Irvine, Southern California, Boston