TikTok's latest financial trend, "loud budgeting," can be as simple as saying "Hey, I don't want to spend money right now," Lukas Battle explained on CNBC's "Power Lunch."
Battle, a comedian and writer who first coined the term loud budgeting, said his idea has been largely met with relief, which is why it has proved popular.
Alternatively, "loud budgeting'" is centered around the everyday person, or the "average Joe," according to Battle's viral TikTok video.
"It's not 'I don't have enough,' it's 'I don't want to spend,'" Battle added.
In that way, loud budgeting is "it's almost more chic, more stylish, more of a flex."
Persons:
Lukas, Allison Bornstein, TikTok, Gwyneth Paltrow's, Prada, Joe
Organizations:
Finance