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☆ Brands should avoid this popular term. It’s turning off customers
  + stars: | 2024-08-10 | by ( Erika Tulfo | ) edition.cnn.com   time to read: +4 min
A study published in the Journal of Hospitality Marketing & Management in June found that describing a product as using AI lowers a customer’s intention to buy it. “Way before people even heard about AI, those movies shaped people’s perception of what robots that run by AI can do to humanity,” he said. …and a lack of transparencyAnother part of the equation influencing customers is the perceived risk around AI – particularly with how it handles users’ personal data. This lack of transparency is something that Gursoy warns has the potential to sour customers’ perceptions towards brands they may have already come to trust. “Rather than simply putting ’AI-powered’ or ’run by AI,’ telling people how this can help them will ease the consumer’s fears.”
Persons: ”, Dogan Gursoy, ’, ChatGPT, Gursoy, …, “ Organizations: CNN, of Hospitality Marketing, Management, Taco Bell, Washington State University, “, Google, Hollywood
☆ Banks are in a race to end overdraft fees — these 7 checking accounts won't charge you
  + stars: | 2021-12-09 | by ( Rabia Gursoy | Elizabeth Gravier | Jason Stauffer | ) www.cnbc.com   time to read: +1 min
Previously, online-only Ally Bank put an end to overdraft fees on all accounts in an attempt to help keep people from falling behind financially as the pandemic continued. An overdraft fee is a common banking fee that gets charged when you spend more than the amount available in your account. This results in a negative balance, and you may be hit with a steep overdraft fee up to $35 (sometimes per transaction). In fact, 43% of vulnerable households with checking accounts report having overdrafted in the past year, with 9.6 overdrafts on average, according to the 2021 FinHealth Spend Report. Below, CNBC Select outlines seven checking accounts with zero overdraft fees so that you can rest assured you won't be charged next time you make this common mistake.
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