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On his 12th birthday, in April 2003, Alex Izenberg went to Guitar Center to jam. He was the prankster of his Los Angeles public school, a high-strung and mischievous kid who hated class but loved rock ’n’ roll. At Guitar Center, his friends marveled at his best Hendrix, and he attracted a famous listener, too. When Izenberg chuckled and said no, Perry bought it for him, plunking down $5,000 for a “fiesta red” Fender Relic and a Marshall amp. She left her number, too, so he started calling, imploring her to see his preteen trio, Din Caliber.
Persons: Alex Izenberg, marveled, Hendrix, , ’ ” Linda Perry, “ I’m, ” Perry, Where’d, Izenberg chuckled, Perry, imploring, , , Organizations: Guitar Center, Center Locations: Angeles
This story is part of CNBC Make It's Millennial Money series, which details how people around the world earn, spend and save their money. While growing up in a suburb of Washington, D.C., Brunotts always expected to go to college. But after reviewing the potential costs of attending music school in NYC, she ultimately decided against pursuing higher education. She brought in around $48,000 last year and says she's on track to make more this year. When she has earned more than her weekly goal doing work for clients, Kate spends time working on personal music projects.
Persons: Kate Brunotts, Brunotts, I've, Kate, Matt, hadn't, Lauren Shamo, Maherzad Todiwala, she's, she'll, Roth, It's Organizations: CNBC, New York City, Washington , D.C, Center, Citi, Google Fi Locations: New York, Washington ,, NYC, Upwork, Venmo, Brunotts
Guitar Center Details Cloud Move
  + stars: | 2023-01-20 | by ( Belle Lin | ) www.wsj.com   time to read: +4 min
Guitar Center Chief Technology Officer Ravi Balwada Photo: Guitar Center Inc. Such downtimes can result in losses of more than $5 million for retailers like Guitar Center, Mr. Balwada said. Guitar Center had filed for bankruptcy in November 2020, citing Covid-19-related store closures and looming debt maturity, and emerged from bankruptcy in December of that year. Guitar Center has also reduced its cost per transaction by about 1.5% and increased its online shopping conversion rates by an estimated 1.6%, Mr. Balwada said. PREVIEWMr. Balwada said he aims to more fully integrate Guitar Center’s offerings so that customers are interacting with a single, common platform that is built on Oracle’s cloud.
Southwest Airlines and Guitar Center are getting dragged on Twitter over a publicity stunt. "By the time they arrived in Honolulu they were pros," Southwest Airlines wrote on its Twitter account. According to a Guitar Center press release, the in-flight ukulele course took place on a Southwest Airlines Boeing 737-800 flight on September 16. Southwest is holding a sweepstakes in collaboration with Guitar Center, which gives entrants the chance to win a roundtrip flight on Southwest Airlines and two Guitar Center ukuleles. Representatives for Guitar Center and Southwest Airlines did not immediately respond to Insider's requests for comment.
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