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Foreign companies are increasingly wary of doing business in Chinese cities such as Shanghai, where GroupM’s offices were raided. Photo: Ying Tang/Zuma PressChinese police have raided the Shanghai offices of GroupM, a media-investment group and unit of London-based WPP , and detained an advertising executive, said a person familiar with the matter. Police questioned other local executives during the raid, including GroupM’s Chief Executive in China Patrick Xu, the person said.
Persons: Ying Tang, China Patrick Xu Organizations: Zuma Press, WPP, Police, GroupM’s Locations: Shanghai, London, China
Ad Firms Predict Slower Advertising Growth for 2023
  + stars: | 2022-12-05 | by ( Megan Graham | ) www.wsj.com   time to read: +3 min
Major advertising forecasting firms say global advertising growth in 2023 will be slower than previously predicted. Automotive advertising could grow again after a period of moderate decline as the industry gradually emerges from the supply-chain crisis, the firm added. A separate forecast from media and data giant GroupM, part of WPP PLC, predicted that global advertising revenue will grow 5.9% next year, a downgrade from its 6.4% estimate in June. GroupM said global advertising revenue this year will grow 6.5%, excluding political advertising, down from its June forecast of 8.4%. Growth in China will be less than expected because of that country’s pandemic-related lockdowns, the firm said.
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