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Top related persons:
— - 5 Bryan Clayton - 4 SBOs - 3 Clayton - 3 Gene Caballero - 1 It's - 1 Uber - 1 Airbnb - 1
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Nashville West Alabama Florida swag Nashville , Tennessee SimpleTexting Huntsville , Alabama
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Service - 5 Small - 3 Dell - 1 Business - 1 Kuog Inc - 1 Vox Media - 1 Halle - 1 Product League - 1

Search resuls for: "GreenPal"


5 mentions found


☆ I quit a comfortable tech job to launch a startup. I had to sacrifice a lot, but now I make $400,000 and travel all the time.
  + stars: | 2024-04-29 | by ( Perri Ormont Blumberg | ) www.businessinsider.com   time to read: +1 min
Gene Caballero left his stable job at Dell to cofound GreenPal, an on-demand lawn care service. NEW LOOK Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. AdvertisementThis as-told-to essay is based on a conversation with Gene Caballero, a 44-year-old cofounder of GreenPal, based in Nashville. I'm a cofounder of GreenPal, a platform that connects homeowners with lawn care professionals. After purchasing my first home, finding reliable lawn care for myself and my mom was a daunting task.
Persons: Gene Caballero, —, It's, Uber, Airbnb, Bryan Clayton's Organizations: Dell, Service, Business Locations: Nashville, West
☆ 4 small-business owners who swear by podcast interviews explain why they're a marketing strategy worth prioritizing
  + stars: | 2023-10-25 | by ( Erin Greenawald | ) www.businessinsider.com   time to read: +7 min
Insider talked with small-business owners to find out how to make the most of podcast interviews for marketing. Share your story instead of sellingGlogovac said you shouldn't go into podcast interviews with the mindset of pitching your product or service. Gunn likes to alternate between doing podcast interviews and writing online articles about similar topics to give customers multiple touchpoints. D'Angelo links to some of her favorite podcast interviews on the services page of her website, in part because it helps create warmer leads. Get yourself out there on a regular basisIt's important to give podcast interviews time — and do them consistently — to see results.
Persons: SBOs, —, Paul Gunn Jr, Michelle Glogovac, Lisa Haukom, Glogovac, Bryan Clayton, he's, Clayton, Gunn, Candice D'Angelo, Halle Alessia, D'Angelo Organizations: Small, Service, Kuog Inc, Vox Media, Halle Locations: Alabama, Florida
☆ 3 tips for creating branded merch your customers will love, from small-business owners and marketing experts who have used it to build vibrant brand communities
  + stars: | 2023-10-11 | by ( Erin Greenawald | ) www.businessinsider.com   time to read: +6 min
When it comes to growing a business, there's definitely a wrong way to do branded merchandise. Insider spoke with small-business owners and marketing experts about how to use branded merchandise effectively. Your brand should still be incorporated subtly on any merchandise you're giving out or selling to customers, Hofman said. The Anti-Diet PlanUse swag as an incentive for marketing or sales objectivesSimply having customers use your branded merchandise can provide low-cost, word-of-mouth marketing. Sharon LevinKassis has used branded merchandise to encourage customers to share their experience with Product League on social media.
Persons: SBOs, —, there's, Amanda Hofman, Bryan Clayton, Vistaprint, Hofman, Moriya Kassis, Julia Guignard, Kassis, it's, Clayton, Danielle Reid, Reid, Sharon Levin Kassis, She's Organizations: Small, Service, Product League, League Locations: swag
☆ SMS marketing may cost more to set up than email, but 2 small-business founders say it's worth it
  + stars: | 2023-09-27 | by ( Erica Sweeney | ) www.businessinsider.com   time to read: +5 min
Data indicates that people check their phones every 10 to 12 minutes and spend most of that time reading and responding to text messages. Since 2014, SMS marketing has helped GreenPal stay in direct contact with its 300,000 customers nationwide, increasing sales and engagement, Clayton said. Here's why SMS marketing can be a successful way to reach your customers. Understanding these rules is the biggest hurdle small businesses face in getting started in SMS marketing, she added. Often, businesses need to hire a company to build a custom program or use application-programming-interface services that offer SMS marketing, such as Mailchimp or Twilio.
Persons: SBOs, —, Bryan Clayton, GreenPal, Clayton, they've, Barbara Casey, Casey Organizations: Small, Service, Mobile, Consumer, SMS Locations: Nashville , Tennessee, SimpleTexting
☆ 4 professionals share how business travelers can have an authentic cultural experience during a conference trip
  + stars: | 2023-06-20 | by ( Mariette Williams | ) www.businessinsider.com   time to read: +6 min
Four experts told Insider how professionals can balance work and leisure activities during a conference trip. "While attending a women's leadership conference on the west coast, a colleague and I made a beeline to the beach to enjoy a seaside cocktail, and I also scheduled a spa visit in between conference activities in Dubai." "I recently attended a conference in Boston and was enthralled with the old-world beauty of the place," Sharp told Insider. "When I have limited time, I make every effort to carve out time to try great restaurants," said Dr. Sekou. Take advantage of conference perks or connectionsDepending on the type of conference you're attending, you can tap into the conference resources.
Persons: —, Sara Sharp, Hunter Garnett, Sheree Sekou, Sharp, Paul Revere's, Bryan Clayton, Sekou, Garnett Organizations: Service, SK, S, Church, House Locations: Huntsville , Alabama, Dubai, Boston, Massachusetts, Colorado Springs
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