REUTERS/Ivan AlvaradoAug 5 (Reuters) - Chilean defender Gonzalo Jara, widely remembered for sticking his finger up Uruguay's Edinson Cavani's backside at the 2015 Copa America, has become the face of a campaign to promote prostate testing for cancer prevention in his country. Jara's gesture, dubbed "the finger of god", earned him a three-match suspension, which ruled him out from the rest of the tournament. "With that in mind, and to take care of an important member of this great football family, we take advantage of this Superclasico to make a call for prevention and self-care of prostate cancer." The 37-year-old Jara has won 115 international caps and is with Coquimbo in Chile's top flight after stints in England, Germany, Argentina and Mexico. Reporting by Janina Nuno Rios in Mexico City, editing by Pritha SarkarOur Standards: The Thomson Reuters Trust Principles.

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Persons: Sandro Ricci, Chile's Gonzalo Jara, Ivan Alvarado, Gonzalo Jara, Jara, Francisca Mora, Dr Bruno Nervi, Janina Nuno Rios, Pritha Sarkar Organizations: America, REUTERS, Copa, Argentina, TNT, Universidad de Chile, Colo Colo, Warner Bros, Chile Sin Cancer, Thomson Locations: Santiago , Chile, Chilean, Chile, Uruguay, Jara, Coquimbo, Chile's, England, Germany, Argentina, Mexico, Mexico City