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☆ Skims wants to be the new Nike. Brand experts say that's a pipe dream.
▼ + stars: | 2024-10-12 | by ( Maria Noyen | ) www.businessinsider.com time to read: +5 min

Skims CEO Jens Grede compared the Kim Kardashian-fronted brand's successes to Nike in the 1990s. Grede told the FT that, like Nike, Skims "exists at the intersection of culture and commerce." According to Jens Grede, the CEO of Kim Kardashian's shapewear brand, Skims' hero is Nike — though, to be clear, not the Nike of today. AdvertisementKim Kardashian (L), Jens Grede (C), and Emma Grede (R) pose with the Amazon Innovation Award during the 2022 CFDA Fashion Awards. Kim Kardashian describes herself as the face of the Skims brand.

Persons: Jens Grede, Kim Kardashian, Grede, —, Kim Kardashian's, Skims, Emma Grede, Kardashian, Jens, Jenner, Khloé Kardashian's, Kylie Jenner's, Dimitrios Kambouris, Isabelle Aleksander, Michael Jordan, Tiger Woods, Roger Federer, Aleksander, Matthew Quint, Kim, Quint, Jamie McCarthy, Spike Lee, Andre Agassi, Pete Sampras Organizations: Nike, Brand, Service, Financial Times, Skims, Amazon, JDO, Team USA, NBA, WNBA, USA, Center, Global Brand Leadership, Columbia Business School, Star, Kim Locations: Nike —, Skims

☆ Kellogg has a new name for its snack spinoff: 'Kellanova'
▼ + stars: | 2023-03-15 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +3 min

New York CNN —Kellogg has picked a name for its new spinoff companies. As for “WK Kellogg Co.,” well, that’s a little more straight forward because its named after company founder William Keith Kellogg. Employees helped decide the names, Kellogg (K) said. Kellogg (K)” and others that included a variation of the word “nova.”Despite the silly sounding results, landing on a spinoff name is harder than it looks. Kellanova is using the NYSE ticker symbol “K,” while ticker and exchange information about “WK Kellogg Co.” will be announced in the coming months.

☆ Who is Shou Zi Chew? Mounting scrutiny on TikTok could put new spotlight on its CEO
▼ + stars: | 2023-01-20 | by ( Catherine Thorbecke | ) edition.cnn.com time to read: +8 min

Months later, when TikTok was grilled by Congress over privacy and security concerns, Pappas was the TikTok executive in the hot seat fielding questions. But Chew, who took over as TikTok CEO in April 2021, has largely stayed out of the spotlight at a time when the app he leads can’t seem to avoid it. He eventually went on to become the CFO of Chinese tech giant Xiaomi, which he helped take public in 2018. While Chew is not a Chinese national, Quint noted Chinese tech companies and leaders that have drawn too much attention to themselves have faced tough government crackdowns. Ultimately, Quint said, “I don’t think the CEO of TikTok has much relevance at all” for US lawmakers scrutinizing its ties to China.

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