The NCAA and ESPN have reached a new eight-year media rights deal worth more than $115 million annually, as the value of sports media rights reaches new heights.
The new agreement carries an annual value of roughly three times the current 14-year deal, which pays about $40 million annually.
It will include the rights to 40 NCAA championships — 21 women's and 19 men's events — as well as exclusive championship coverage of all rounds for women's basketball, women's volleyball, women's gymnastics, softball, baseball and FCS football.
ESPN has benefited through its airing of the NCAA women's basketball tournament and the WNBA playoffs, among other sports.
"Concurrent with the terms of the new media rights, several enhancements to student-athlete benefits across all three NCAA divisions will take effect, and this deal will help fund those important programs.
Persons:
Jimmy Pitaro, Charlie Baker, Baker, Linda Livingstone
Organizations:
ESPN, Orange, Georgia Bulldogs, Florida State Seminoles, NCAA, FCS, WNBA, IMG, WME Sports, Associated Press, of Governors, Baylor University, NBA, CNBC PRO
Locations:
Miami Gardens , Florida