A price war in China poses a threat to profitability.
Amid the flurry of news, two themes stand out: the China threat and EV slowdown loom large for automakers.
AdvertisementAnother EV price war threatens profitabilityIn China, the world's largest auto market, EV leaders BYD and Tesla are engaged in a bitter price war that initially weighed heavily on BYD's bottom line.
The Chinese EV market is more competitive than ever, according the GM's Barra, who questioned the sustainability of a broader price war in the region driven by an uptick in Chinese EV startups selling inexpensive vehicles.
Inexpensive Chinese EVs have long threatened the US EV market.
Persons:
—, It's, Ford, Tesla, China's, Mary Barra, Barra, Mark Ford, he's
Organizations:
Service, Ford, Volkswagen, VW, EV, Companies, Power, Dealers
Locations:
China, Germany, Europe, BYD