PARIS, France — Auto giants have descended on the Paris Motor Show to showcase their latest concepts and production models, jostling to capture the public's attention with eye-catching designs and futuristic technologies.
The pressure on European automakers is poised to ratchet up even further next year when emissions-reduction targets come into force.
It is hoped that the Paris Motor Show can prove to be something of a turning point for Europe's auto industry, with many rolling out affordable EVs in an attempt to keep up with their Chinese competitors.
The automaker welcomed visitors — including French President Emmanuel Macron — to take a close look at its Hypersquare steering wheel.
Peugeot said the steering wheel's rectangular shape, which resembles a video game controller, will be in production from 2026.
Persons:
Emmanuel Macron —
Organizations:
France — Auto, Paris, Volkswagen, BMW, Peugeot
Locations:
PARIS, France