Toyota Motor Corporation's cars are seen at a briefing on the company's strategies on battery EVs in Tokyo, Japan December 14, 2021.
The Japan Mobility Show, which opens on Thursday, comes at a critical moment for the domestic industry.
Toyota (7203.T), the world's top-selling automaker, this year announced a strategic pivot to battery EVs, including plans to commercialise advanced batteries and adopt die-casting technology pioneered by Tesla (TSLA.O).
Toyota's shift has helped silence criticism that it was too slow to embrace battery EVs.
In contrast to the darkening outlook in Japan, data from the ASEAN Automotive Federation shows that the auto market in Southeast Asia has been growing.
Persons:
Kim Kyung, Koji Endo, Daniel Leussink, David Dolan, Jamie Freed
Organizations:
Toyota, REUTERS, Companies, Japan, Japan Mobility, Tesla, Subaru, Mazda, Mitsubishi Motors, BYD, HK, BMW, Honda, SBI Securities, Nissan, Mitsubishi, Japan Automobile Manufacturers Association, ASEAN Automotive Federation, EV upstarts, Thomson
Locations:
Tokyo, Japan, TOKYO, China, Southeast Asia, Thailand