CNN —Aakaanksh Autade was iffy on TikTok Shop, TikTok’s in-app shopping feature, when it launched last year. Aakaanksh Autade (left) promoted gadgets like the Nintendo Switch via TikTok Live on Cyber Monday. TikTok Shop raked in $100 million in single-day sales this Black Friday — that’s triple the number from 2023, according to the company. “It’s hard to ignore how much it means to its users.”What makes TikTok Shop tick? “TikTok shop just seemed like a natural place for those dollars to be spent.”What would a TikTok ban mean for other social media retail platforms?

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Persons: Aakaanksh Autade, ”, ” Autade, “, TikTok, hashtags, Keenya Kelly, “ You’ve, Carrie Berk, Keenya Kelly “, Autade, SOCi, Gen, Jen Jones, Commercetools, Jones, Ezra Acayan, ” Kelly, Kelly, ” Berk, she’s, it’s, “ I’m, I’m Organizations: CNN, Nintendo, Facebook, YouTube Locations: TikTok, Manila, Philippines