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Gatorade signs Duke basketball's Cooper Flagg to NIL deal
  + stars: | 2024-10-29 | by ( Jake Piazza | In | ) www.cnbc.com   time to read: +2 min
First-year Duke men's basketball player Cooper Flagg has agreed to a name, image and likeness deal with PepsiCo -owned Gatorade, according to a Tuesday announcement. As part of the deal, Gatorade will use Flagg in its marketing. Since the approval of NIL deals, college athletes have been able to capitalize on endorsement deals in ways they never could before. Players like Flagg, a highly touted prospect and likely NBA star, have been able to net NIL deals, some of them reportedly worth millions of dollars. Flagg has inked his NIL deals all before playing in a college basketball game that counts toward a season record.
Persons: Cooper Flagg, Duke men's, Flagg, it's, of Connecticut's Paige Bueckers, JuJu Watkins, Colorado's Shedeur Sanders, Cooper, Jeff Kearney Organizations: Duke Blue Devils, Arizona State Sun Devils, Cameron Indoor, Gatorade, PepsiCo, women's, of, University of Southern, Duke, Maine Locations: Durham , North Carolina
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