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☆ Streamer Kai Cenat earns millions, breaks Twitch subscriber record during 30-day livestream
▼ + stars: | 2024-12-02 | by ( Zach Vallese | ) www.cnbc.com time to read: +3 min

Creator Kai Cenat broke the record for the highest subscriber count on Amazon's Twitch during a non-stop live stream for the entire month of November. During the stream, called Mafiathon 2, Cenat surpassed the previous subscriber record on Twitch, reaching nearly 727,700 subscribers by the end of November, a Twitch spokesperson said. Twitch subscribers usually pay $4.99 per month for perks like ad-free viewing, exclusive emotes, and access to subscriber-only chats with their favorite streamers. Cenat's stream doubled the previous Twitch subscriber record set by virtual streamer Ironmouse during a subathon in September, reaching more than 326,250 subscribers. The popular live streamer has faced controversy in the past.

Persons: Kai Cenat, Cenat, Cenat's, Snoop Dogg, Bill Nye, Kevin Hart, Twitch, Al Michaels Organizations: YouTube, New, Manhattan District, Wall Street Locations: Los Angeles , California, Cenat, Los Angeles, Nigeria, Makoko, New York City

☆ Top Twitch streamer Kai Cenat got a therapist to help him beat a video game boss he was stuck on for over 60 hours
▼ + stars: | 2024-06-26 | by ( Matthew Loh | ) www.businessinsider.com time to read: +5 min

Read previewFrustrated with his performance against a video game boss, Twitch streamer and YouTuber Kai Cenat went viral on Tuesday evening for bringing a therapist to his livestream to help process his emotions. Cenat, 22, was well into his 60th hour of fighting the final boss of the "Elden Ring: Shadow of the Erdtree" when Aubri Williams appeared in his streaming room. AdvertisementCalming down and steeling his mind under Williams' guidance, Cenat played the boss fight again for her to observe. Cenat would defeat Radahn about six hours and 40 deaths later, or 67 hours after his first encounter with the video game boss. AdvertisementWilliams and representatives for Cenat did not immediately respond to requests for comment sent by Business Insider outside regular business hours.

Persons: —, Kai Cenat, Aubri Williams, Williams, Cenat, Tyler, Ninja, Blevins, Dan Clancy, — Williams, Instagram, Radahn Organizations: Service, Business, Bandai, AAA, IGN, Counselling, Stetson University, Cenat

☆ We live in a world where top Twitch streamer Kai Cenat got a therapist to help him beat a video game boss he was stuck on for over 60 hours
▼ + stars: | 2024-06-26 | by ( Matthew Loh | ) www.businessinsider.com time to read: +5 min

Read previewFrustrated with his performance against a video game boss, Twitch streamer and YouTuber Kai Cenat went viral on Tuesday evening for bringing a therapist to his livestream to help process his emotions. "I've been on the last boss for the past 60 hours of my life that I can't get back," Cenat lamented. Cenat would defeat Radahn about six hours and 40 deaths later, or 67 hours after his first encounter with the video game boss. AdvertisementWilliams and representatives for Cenat did not immediately respond to requests for comment sent by Business Insider outside regular business hours. Though its main title was launched in February 2022, Cenat was playing a recently released expansion, "Shadow of the Erdtree," when Williams appeared on his stream.

Persons: —, Kai Cenat, Aubri Williams, Williams, Cenat, I've, — Williams, Instagram, Radahn, He'd, Tyler, Ninja, Blevins Organizations: Service, Business, Counselling, Stetson University, Cenat, Bandai

☆ How I got my job as Twitch streamer Kai Cenat's assistant thanks to an Instagram DM — and a zebra
▼ + stars: | 2023-11-08 | by ( Amanda Perelli | ) www.businessinsider.com time to read: +9 min

Brianna Lewis, 28, works as a personal assistant to top Twitch streamer Kai Cenat. AdvertisementAdvertisementThis as-told-to essay is based on a transcribed interview with 28-year-old Brianna Lewis, who is an assistant to Twitch streamer Kai Cenat. But I was never presented the right opportunity until late 2021, when a family member sent me Kai Cenat's Instagram story. Kai is a Twitch streamer and YouTube creator with millions of subscribers across multiple platforms. You can kind of gauge when they're going to need you, and what exactly they're going to need — probably before even they realize that they need it.

Persons: Brianna Lewis, Lewis, DMing, —, I've, Kai Cenat's, Kai, I'm, It's, we've, Drake, Kai Cenat Organizations: Service, Instagram DMs, YouTube Locations: Instagram, Georgia, Charlotte , North Carolina, Atlanta

☆ Find me a zebra and you can have the job: What it's like to work for top YouTube stars, according to 17 current and former staffers of creators like MrBeast and Kai Cenat
▼ + stars: | 2023-11-01 | by ( Marta Biino | Amanda Perelli | ) www.businessinsider.com time to read: +10 min

Cenat, who is a top Twitch streamer and YouTube creator with millions of subscribers across multiple platforms, was looking for an assistant. Cenat responded to her message, writing that she could have the job if she could get one task done. There's even a job board dedicated to finding work with a YouTube creator: YT Jobs . The staffers ranged from full-time employees to contractors, and they described days filled with unimaginable stunts, inconsistent work hours, varying salaries, and frequent pivoting. "It's like the old adage of, 'If you love what you do, you never work a day in your life.'"

Persons: Brianna Lewis yearned, Kai Cenat's, Cenat, Lewis, She's, Jimmy Donaldson, Preston Arsement, YT, Britt Carter, Kai Cenat, Brianna Lewis, Carter, Drake, Peter Sanjur, Sanjur, Zi Yuan, Yuan, Jason Russak, YouTuber Jesse Riedel, Russak Organizations: Instagram DMs, YouTube, Research, Oxford Economics Locations: Georgia, Charlotte , North Carolina, Atlanta , Georgia, Greenville , North Carolina, Smoky, Japan, Tokyo

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