Thrasio, an early leader in the big business of Amazon aggregators, had a booth at the popular Prosper Show for Amazon sellers in Las Vegas, Nevada, on July 14, 2021.
Thrasio, an early leader in aggregating Amazon sellers, filed for Chapter 11 bankruptcy protection in a New Jersey court Wednesday.
Thrasio and other Amazon aggregators raised billions of dollars from investors looking to cash in on the third-party seller rollup craze.
Aggregators bought up promising products and storefronts on Amazon, to use their data and operational expertise to turbocharge sales.
WATCH: What's behind the big hype and billion-dollar aggregator start-ups buying Amazon seller brands
Persons:
Prosper, Thrasio, Greg Greeley, Aggregators, Josh Silberstein, Carlos Cashman
Organizations:
Amazon, fizzle, CNBC
Locations:
Las Vegas , Nevada, New Jersey, Greeley