New York CNN —In an effort to help prevent the spread of misinformation, Google on Tuesday unveiled an invisible, permanent watermark on images that will identify them as computer-generated.
The technology, called SynthID, embeds the watermark directly into images created by Imagen, one of Google’s latest text-to-image generators.
In recent months, an AI-generated image of Pope Francis in a puffer jacket went viral and AI-generated images of former President Donald Trump getting arrested were widely shared before he was indicted.
With the announcement of SynthID, Google joins a growing number of startups and Big Tech companies that are trying to find solutions.
The tech company also announced that every AI-generated image created by Google will carry a markup in the original file to “give context” if the image is found on another website or platform.
Persons:
Imagen, ”, Google’s, Pope Francis, Donald Trump, Vera Jourova, –, “, Dall, ChatGPT
Organizations:
New, New York CNN, Google, Vertex, European Commission, Meta, Microsoft, Big Tech, Adobe
Locations:
New York, EU