McDonald’s is preparing 2025 value offerings in a bid to hang onto customers who are fed up with high costs at restaurants.
Local value offerings have been on menus across the country and in the app as of late, including 10 piece nuggets for $1, among other deals, as a part of the broader value strategy.
While operators are still voting on the 2025 value offerings, the initiative looks likely to pass, two people familiar with the matter said.
In its most recent quarter, McDonald’s reported earnings and revenue that topped expectations, but saw its same-store sales fall globally by 1.5%.
And when you do that with news and great marketing, you can get strong full margin check that goes along with some of those value programs,” he said.
Persons:
McDonald’s, that’s, Chris Kempczinski, ”, coli
Organizations:
CNBC
Locations:
U.S