Streaming video services are seeing more customers hitting "pause," The Wall Street Journal reports. The Journal examined subscription data from analytics firm Antenna to see the pattern of people quitting Netflix, Apple TV+, Disney+, Hulu, Max, Amazon Prime Video, and others. The average rate of U.S. customer cancellations among premium streaming video services reached 5.2% in August, but after factoring in re-subscribers, the rate of defections was lower at 3.5%. Meanwhile, last month, the Federal Trade Commission finalized a "click to cancel" rule that is supposed to make it easier for customers to cancel online subscriptions. In them, he's dancing shirtless to an audio meme to promote his FX show, "English Teacher," which streams on Hulu.

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Persons: I'm, —, Brian Jordan Organizations: Street, Hulu —, Service, Netflix, Apple, Max, Amazon Prime, Federal Trade Commission Locations: Hulu