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Top related persons:
Zers - 1 Axel Springer - 1 Itamar Benedy - 1 Anzu - 1 Benedy - 1 we'll - 1
Top related locs:
Anzu
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Emmis Corp - 1 Simon Equity Partners - 1 PayPal - 1 Bandai Namco - 1 AAA - 1 Ubisoft - 1 VR - 1 Apple - 1

Search resuls for: "Benedy"


2 mentions found


☆ Read the 20-page pitch deck that startup Anzu used to raise $48 million to help place ads in video games
  + stars: | 2023-06-27 | by ( Ryan Joe | ) www.businessinsider.com   time to read: +3 min
Anzu helps brands place their ads in video games. The company raised $48 million to build out its executive suite and hire staff. Inserting ads into video games — like as a billboard in a car-racing game — is increasingly enticing to advertisers hoping to message hard-to-find Gen Zers. The company raised a $20 million round last year, bringing its total to $85 million. "After proving the model with mobile games and casual games, we're moving into AAA games," Benedy said.
Persons: Zers, Axel Springer, Itamar Benedy, Anzu, Benedy, we'll Organizations: Emmis Corp, Simon Equity Partners, PayPal, Bandai Namco, AAA, Ubisoft, VR, Apple, Apple Vision Locations: Anzu
☆ The 19 most promising advertising and marketing tech startups of 2022, according to VCs
  + stars: | 2022-09-27 | by ( Lara O'Reilly | Elizabeth Pham Janowski | Julie Bort | ) www.businessinsider.com   time to read: +24 min
Insider asked 12 top VCs what ad and marketing tech companies excited them the most this year. Check out the 19 most promising adtech startups, and what they do that makes them unique. It hopes to raise a Series A funding round in the coming months. Emperia is currently raising its next funding round. Why it's on the list: Tech companies are being scrutinized for their wasting energy consumption, and the digital advertising industry is no exception.
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