The video follows a 31-year-old resident named Halfdan, played by Bendik Aunan, who doesn't understand why anyone would want to visit Oslo. "Oslo has in recent years emerged as a truly exciting destination but is probably still a well-kept secret for many," she said. The ad suggested so when Halfdan compares Oslo to Paris, Istanbul, and New York City. Karaburun said that if Oslo continues to attract travelers with unique ads, the city could emerge as a coveted destination. "If they keep on doing these very creative destination marketing ads, I think they're on the right path to being well known like Istanbul, Paris, and New York."

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Persons: —, VisitOSLO, Halfdan, Bendik Aunan, Kenyeres, Anne, Signe Fagereng, Richie Karaburun, Karaburun Organizations: Service, Business, NYU's, of Hospitality and Tourism, Oslo Opera House, Getty Locations: Oslo, That's, Norway, Europe, Paris, Istanbul, New York City, New York