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☆ Olipop turns $100 thousand investment into multi-million dollar company
  + stars: | 2023-10-30 | by ( ) www.cnbc.com   time to read: 1 min
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailOlipop turns $100 thousand investment into multi-million dollar companyOlipop Co-Founder and CEO Ben Goodwin joins 'Make it Monday' to break down the soft drink company's success and its journey so far.
Persons: Ben Goodwin
☆ How Olipop's founders turned a $100,000 investment into a ‘healthier’ soda brand bringing in $20 million a month
  + stars: | 2023-09-16 | by ( Morgan Smith Lauren Shamo | Morgan Smith | Lauren Shamo | ) www.cnbc.com   time to read: +10 min
Goodwin is the CEO and formulator of Olipop, a "healthier" prebiotic soda on track to surpass $200 million in sales by the end of the year. Here's how Goodwin and Lester turned a $100,000 investment into a multimillion-dollar business capable of selling $20 million worth of soda a month. They agreed to meet at a coffee shop in Palo Alto in early 2013 to discuss a potential partnership in Ben's probiotic soda company – Obi. However, Obi didn't see the success and traction they'd hoped for, and in 2016, Goodwin and Lester sold Obi. Ben Goodwin and David Lester became partners in Goodwin's probiotic soda company, Obi, in 2013.
Persons: Ben Goodwin, Goodwin, David Lester, Olipop, Lester, Gen Z, gravitate, I'd, Gary Erickson, Jes Gallegos, Jim Ilehder, São Paulo, Ben, – Obi, David, Van Leeuwen, Obi, Obi didn't, hadn't, would've, Gwyneth Paltrow, Mindy Kaling, Jonas, Joe, Nick, Kevin, they've Organizations: CNBC, University of California, Clif, Hardware, Diageo, U.S . Midwest, Target, Walmart Locations: Northern California, Santa Cruz, TikTok, University of California Santa Cruz, San Francisco, Palo Alto, Ben's, Santa, probiotics, Jerusalem, U.S, Washington
☆ We built Olipop: A $20 million a month soda company in 5 years
  + stars: | 2023-09-16 | by ( Lauren Shamo | Eric Clark | Elham Ataeiazar | ) www.cnbc.com   time to read: 1 min
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailWe built Olipop: A $20 million a month soda company in 5 yearsOlipop has skyrocketed to prominence in the mulitbillion-dollar soda market with its healthy prebiotic soda. Leading the way to this success are Olipop founders, Ben Goodwin and David Lester. Learn how they turned a $100,000 investment into a multimillion-dollar soda company.
Persons: Olipop, Ben Goodwin, David Lester
☆ Prebiotic soda Olipop approaches $200 million in annual sales — and CEO says Coca-Cola and PepsiCo have already come knocking
  + stars: | 2023-04-29 | by ( Amelia Lucas | ) www.cnbc.com   time to read: +5 min
Prebiotic soda maker Olipop is set to cross $200 million in annual sales this year, just five years after it arrived on grocery store shelves. Olipop had raised $55.4 million as of Jan. 2, at a reported valuation of $199.8 million, according to Pitchbook data. Consumers are also increasingly interested in "gut health," one of the latest wellness trends. Both Olipop and Poppi have leaned into influencer marketing on TikTok, where gut health became a trending topic last year. But Olipop's Goodwin is confident that consumers are willing to pay more for the drinks he formulates.
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