Getty ImagesAbout 1 in 5 Americans say they regularly get their news from "news influencers" on social media, according to a new study by the Pew Research Center.
Social media site X remained the most popular, with 85% of influencer respondents reporting they were on the site.
Risk of misinformationQuestions around the influence of independent social media creators on politics erupted prior to and after the presidential election.
Both candidates utilized social media to reach younger voters, most notably when President-elect Donald Trump appeared on Joe Rogan's podcast and Vice President Kamala Harris joined the "Call Her Daddy" podcast — both podcasts with large followings on social media.
Network interviews in recent elections have tended to be more combative than those conducted on independent podcasts or social media accounts, Darr said.
Persons:
Galen Stocking, influencers, Basil Smikle, Smikle, Pew, Instagram, TikTok, Donald Trump, Joe Rogan's, Kamala Harris, Alex Cooper, Joshua Darr, Darr, Alaina, it's, Hurricane Helene, Wood, Joe Rogan, Matteo Recanatini, he's, That's, MAGA, Recanatini
Organizations:
Pew Research Center, CNBC, Democratic, Columbia, YouTube, Pew, Facebook, US, Republican, Trump National Doral, Getty
Locations:
Syracuse, Tennessee, Trump National Doral Miami, Miami , Florida