DIRS.INFO top alerts submit data jurnalism about API
login
Top related persons:
— - 2 Barry Smith - 2 Ferrero - 2 Smith - 2 they're - 1 that's - 1 you've - 1 Coke - 1
Top related locs:
UPFs
Top related orgs:
Service - 2 Business - 2 Centre - 1 University of London - 1 University of London Institute of Philosophy - 1 Northeastern University's Network Science Institute - 1 Research - 1 Nature - 1

Search resuls for: "Barry Smith"


2 mentions found


☆ A scientist who used to advise ultra-processed food companies shares 2 surprising ways they make food irresistible
  + stars: | 2024-07-25 | by ( Kim Schewitz | ) www.businessinsider.com   time to read: +5 min
In fact, they're often specifically designed to be irresistible, a scientist who used to work with UPF companies told Business Insider. But over time, Smith said companies became more interested in enhancing food to make it irresistible to the point where people feel they can't stop eating it. That's because sonic branding, or associating a sound with a product, can make us want to consume it, Smith said. How a chocolate bar sounds when it snaps can be engineered. So, similar to sound, companies use our sense of smell to grab our attention and make us crave their products.
Persons: —, they're, Barry Smith, Ferrero, Smith, that's, you've, Coke, Mars Organizations: Service, Business, Centre, University of London
☆ A scientist lost weight without trying after he stopped eating the types of ultra-processed foods he helped create. Here are 3 ways he cut down.
  + stars: | 2024-07-08 | by ( Kim Schewitz | ) www.businessinsider.com   time to read: +6 min
Read previewA professor of the senses, who used to help multinational food companies create ultra-processed foods, lost weight without trying after he cut them out of his diet when he learned about their health risks. These hyper-palatable foods contain the perfect fat-to-carbohydrate ratio, which makes it near impossible for us to stop eating them, Smith said. "I was consciously cutting out ultra-processed food because of the bad things it might do for my health. He felt more energetic, full for longer, and able to stop eating when he felt full. "You're not going to persuade people to move away from ultra-processed food by telling them it's bad for them.
Persons: —, Barry Smith, Ferrero, hasn't, Smith, Chris Van Tulleken, Linia Patel, Aleksandr Zubkov, It's Organizations: Service, University of London Institute of Philosophy, Business, Northeastern University's Network Science Institute, Research, Nature, Food Locations: UPFs
0 next >>
Total: 2