The workplace drama I'm now highly invested in is from the Mohawk Chevrolet dealership in Ballston Spa, New York.
The three-person marketing team in charge of posting on social media would sometimes try to jump on a TikTok trend or some other kind of lighthearted fare.
So far, nothing out of the ordinary for a car dealership, this one founded in 1919 with the slogan "We go out of our way to please you."
But then, somehow, they made a masterpiece — a mockumentary about the dealership in the style of "The Office."
But is a viral video from a local car dealership actually good for sales?
Persons:
—, I'm, Nathanael Greklek, Ben Bushen, Grace Kerber, Bushen, Guy Fieri, Kerber, They've
Organizations:
Service, Mohawk Chevrolet, Business, Chevy, Chevrolet, Honda, BMW
Locations:
Ballston Spa , New York, Saratoga