Big Tech companies will face stiff competition over the coming years, with emerging players in software and data management taking market share, according to Ark Invest. Mega-cap U.S. firms such as Microsoft , Amazon , Google , and Oracle have led the charge in the rise of artificial intelligence. Palantir Palantir, a data analytics company, appears to be providing customized AI and data services to its customers, compared with off-the-shelf products from Big Tech giants. The value of Palantir's services becomes even more compelling when combined with AI capabilities, according to Ark's Bhushan. So Palantir goes in, and it consolidates all this data," Bhushan noted.

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Persons: Rahul Bhushan, CNBC's, Bhushan, Palantir, Ark's Bhushan, PLTR Organizations: Big Tech, Invest, Microsoft, Google, Oracle, Ark Invest, Amazon Web Services, Ark Venture