Now, Threads has more daily users in the US than X, a trend that's been ongoing since December, when Threads became Apple's most downloaded app.
"Threads DAUs in the US passed X in December 2023 and it has not looked back," Thomas Grant, Apptopia's VP of research, said.
That's a roughly 55% increase in DAUs from December when Threads averaged an estimated 18 million users each day.
According to Sensor Tower estimates, daily users of the X app worldwide are down 19% compared to October 2022, the month that Musk took over Twitter.
An estimate of daily users from Apptopia for the week also shows no gain in Threads users.
Persons:
Elon Musk, Thomas Grant, Apptopia's, It's, Musk, X, Mark Zuckerberg's, Taylor Swift, Swift, MAUs, Zuckerberg, X MAUs, Kali Hays
Organizations:
Service, Elon, Business, Apple, Google, Twitter, US
Locations:
That's, DAUs, khays@businessinsider.com