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Persons: I’ll, We’ve, I’ve, Rebecca Rodriguez, Apple Siri, misplacing, Zoe Malin, Malin, TikTok Organizations: NBC, Black, Giftable, Apple, Amazon Alexa, Google, Apple Watch, Apple Intelligence, Echo, Walmart, Sony, Samsung, JBL, Gamestop, Garmin, Travel, Giftable Tech, Facebook, Twitter
In this article AAPL Follow your favorite stocks CREATE FREE ACCOUNTThe Apple Siri AI icon is being displayed on a smartphone, with Apple Intelligence in the background. Apple Intelligence is the Cupertino giant's play that aims to bring AI across its devices. Apple's China AI challengesNavigating these rules will be tricky for Apple. "Localising the Apple Intelligence experience will be a major challenge for Apple," Wood told CNBC. CCS Insights' Wood said Apple's focus on privacy could help introduce AI features to the market.
Persons: Siri, Jonathan Raa, Apple, Bryan Ma, Nicole Peng, Ben Wood, Wood, Neil Shah Organizations: Apple Intelligence, Nurphoto, Getty, Huawei, CNBC, Apple, IDC, Baidu, Insight, Counterpoint Research Locations: China, Beijing, Cupertino
The team is working towards a June 30 launch deadline, and has been testing the underlying voice technology, dubbed "Remarkable Alexa," with 15,000 external customers, these people said. Internally, however, Amazon isn't satisfied with the performance of the new Remarkable Alexa yet. But the new Remarkable Alexa follows a more centralized structure, where language understanding and response generation use a single language model. The Classic Alexa team, for example, wants to protect their work by insisting on using what they built for the old Alexa, one of the people said. In addition to the subscription-based Alexa, Amazon is also working on a new Alexa product that can be used within a web browser, people familiar with the project told BI.
Persons: Alexa, Dave Limp, Rohit Prasad Organizations: Business, Alexa, Google, Apple, Intelligence, Amazon, Alexa Plus, Reuters
Amazon's Alexa and the devices team at large is now the prime target of the biggest layoffs in the company's history, according to press reports and an internal email seen by Insider. Instead, Amazon wanted shoppers to buy more things through Echo devices by placing orders through the voice-assistant. Reports of Alexa mistakenly sending voice recordings to the wrong person or Amazon employees secretly listening to private conversations stoked fear of privacy concerns. But even so, its financial contribution often fell short of expectations, more than half a dozen employees told Insider. Employees told Insider the product is Bezos's latest pet project.
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