With 500 million monthly users, Spotify is the world’s largest music streaming service.
Here’s an inside look at how the platform uses machine learning technology to generate personalized recommendations.
Photo illustration: Ryan TrefesGiven Taylor Swift ’s epic year—the billion-dollar Eras tour, four simultaneous Billboard top-10 albums, a blockbuster movie, Travis Kelce—it’s no surprise she also took the top spot as the most streamed artist in Spotify’s year-end Wrapped roundup.
Fans listened to her songs more than 26.1 billion times, Spotify announced Wednesday.
The Wrapped results also told Swifties how they ranked among their peers.
Persons:
Ryan Trefes, Taylor Swift, Travis Kelce, it’s, Swifties
Organizations:
Spotify