San Francisco-based AI startup Writer debuted a large artificial intelligence model Wednesday to compete with enterprise offerings from OpenAI, Anthropic and others. The company cuts costs using synthetic data, or data created by AI. Waseem Alshikh, Writer's co-founder and CTO, told CNBC that Writer has been working on its synthetic data pipeline for years. The generative AI market is poised to top $1 trillion in revenue within a decade. To date in 2024, investors have pumped $26.8 billion into 498 generative AI deals, according to PitchBook, and companies in the sector raised $25.9 billion in 2023, up more than 200% from 2022.

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Persons: May Habib, That's, It's, Waseem, Writer's, Alshikh Organizations: Work Summit, Porsche, Raffles London, CNBC, Meta, Microsoft, Accenture, Uber, L'Oreal, Vanguard Locations: London, England, San Francisco, OpenAI, Anthropic