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” Vivek Pandya - 1 Pandya - 1 Harry Potter - 1 Donald Trump - 1 “ - 1 Corie Barry - 1 Rufus - 1 Salesforce - 1
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☆ Cyber Monday was the biggest US online shopping day ever
  + stars: | 2024-12-03 | by ( John Towfighi | ) edition.cnn.com   time to read: +4 min
US consumers spent a total of $13.3 billion on Cyber Monday, up 7.3% from the previous year, according to Adobe Analytics. “While Cyber Monday remained the season’s and year’s biggest online shopping day, year-over-year growth was stronger on both Thanksgiving and Black Friday,” Vivek Pandya, lead analyst at Adobe Digital Insights, said in a statement. Online spending on Thanksgiving Day and Black Friday were up 8.8% and 10.2% year-over-year, respectively, according to Adobe. The record sales on Cyber Monday were boosted by US consumers shopping on their mobile devices, which accounted for $7.6 billion in spending. Salesforce painted a slightly different picture for US Cyber Monday, recording $12.8 billion in sales, up 2% from the previous year.
Persons: ” Vivek Pandya, Pandya, Harry Potter, Donald Trump, “, Corie Barry, Rufus, Salesforce, CNN’s Elisabeth Buchwald Organizations: CNN, Adobe Analytics, Adobe, Adobe Digital, Shoppers, Nintendo, Consumer Technology Association, Global Locations: Mexico, Canada, China, Salesforce
☆ Bigger-than-expected discounts led to another holiday spending surge
  + stars: | 2024-11-29 | by ( Auzinea Bacon | ) edition.cnn.com   time to read: +2 min
CNN —Holiday shoppers got an early jump on Black Friday shopping this year, spending a record $6.1 billion on Thanksgiving, according to Adobe Analytics. Sales on the holiday increased year-over-year by 8.8%, a jump from 2023, which saw Thanksgiving sales climb by 5.5% as consumers looked to keep stretching their dollar. Shoppers found their phones were more convenient than their computers to make purchases this year, making up almost 60% of online sales. The “Buy Now, Pay Later” installment payment plan options gained more popularity as well, driving $430 million in online spending. Adobe expects Black Friday sales will set more online records, predicting $10.8 billion in spending with electronics as the most popular purchase.
Persons: Vivek Pandya Organizations: CNN, Adobe Analytics, Mobile, Shoppers, Adobe Digital, Adobe, Black, National Retail Federation Locations: chatbots
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