Two Democratic lawmakers are demanding that some of the biggest food and beverage companies stop engaging in “shrinkflation” — the practice of reducing product sizes while charging prices that are the same or higher.
Spokespeople for General Mills, Coca-Cola and PepsiCo did not immediately respond to requests for comment.
President Joe Biden has mentioned shrinkflation numerous times, declaring it a “rip-off” in a video he posted to X.
Sarah Gallo, senior vice president of federal affairs at Consumer Brands Association, a trade group that Coca-Cola, PepsiCo and General Mills all belong to, defended industry practices to NBC News.
Dean said the letters were sent to “ease the wrongful burden” the companies are imposing on consumers.
Persons:
Sen, Elizabeth Warren of, Madeleine Dean of, Mills, General Mills, Jeff Harmening, James Quincey, “, Ramon Laguarta, Spokespeople, Warren, Dean, ” Warren, ” Sen, Elizabeth Warren, Ting Shen, Joe Biden, Nailya Ordabayeva, ”, ” Ordabayeva, shrinkflation, Doritos, Sarah Gallo, ’ ” Dean
Organizations:
Democratic, Elizabeth Warren of Massachusetts, Cola, PepsiCo, NBC, North, Retail, CNBC, Gatorade, Republican, Taxation, Economic, “, NBC News, Bloomberg, Boston University Questrom School of Business, Consumer Brands Association, General, Federal Reserve Bank of San
Locations:
shrinkflation, Washington, Federal Reserve Bank of San Francisco