That doesn’t mean she’s naïve about the pace of fashion or New York, though. She’s looking forward to expanding into knitwear and, when she talks about her client, which is often — Rhee is the kind of designer who never forgets that her designs will be worn — she describes her, first and foremost, as a woman in motion. Toward the end of the look book for this first offering, which is available for preorder on the brand’s website, there is a four-panel grid of images that read like film stills: A woman in a suede and leather patchwork coat approaches a tree; then she passes behind it and less and less of her is visible behind its trunk until, in the last photo, she is gone. “She has to be able to imagine herself walking around the city and going places,” says Rhee. In other words, she has to be able to imagine herself living, which happens to be the name of the collection.

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Persons: — Rhee, ”, Rhee Locations: New York, knitwear