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Insider analyzed US work-visa data to gauge salary levels at TikTok and parent company ByteDance. The data show TikTok and ByteDance offered staffers on US work visas $30 an hour to $400,000 a year. And TikTok has begun to get into its stride with advertisers who are now taking it more seriously as a marketing platform. Based on the data, TikTok and ByteDance offered from late-2020 to mid-2022 base salaries ranging from $30 per hour to $400,000 per year for various roles. TikTok's median annual base salary was roughly $184,000 per year, based on data from 319 foreign-labor certification applications.
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Media is in flux as layoffs and hiring freezes have hit Netflix, Disney, and Warner Bros. Insider identified 8 recruiters in Hollywood and media that job seekers and hiring managers should know. These experts said many companies have become more flexible about remote work and other pandemic shifts. But with massive M&A activity still rippling through entertainment, the Great Resignation disrupting workforces across industries, and a potential recession on the horizon, media and entertainment hiring — and firing — are once again in flux. Insider identified eight leading recruiters, including DeCastro, who work with media and entertainment clients (listed below in alphabetical order).
Mojo is an app that lets users bet on an NFL player's performance like it's a stock. See the pitch deck that helped get the NFL Players Association to invest. It also announced in September an additional $25 million in equity and venture debt, with big-name investors including the NFL Players Association. MojoMojo isn't the first startup to bring elements of the stock market to gambling, as the US market grows. "Mojo's sports stock market is really the first of its kind, and we're incredibly excited to join as an investor," Steve Scebelo, president of NFL Players, Inc., said in a statement.
Insider analyzed YouTube job listings to see how much the company offers to pay US hires. YouTube is offering base salaries ranging from $83,000 to $425,000 across 48 November job listings. "It's at a very high level within the YouTube organization," said Bridget Dolan, managing director of Shopping Partnerships, talking about the YouTube Shopping team. Insider analyzed dozens of November job listings at YouTube to see what the company offers new hires in the US. Here were the US salary ranges in the job postings at YouTube (remote eligible jobs are denoted with an asterisk):
To see how much jobs in the creator economy pay, Insider analyzed salary data from 142 work-visa applications filed with the US government and decided on between October 2020 and June 2022. The pay data includes salaries ranging from a data scientist position that offers $170,000 per year at Discord to a staff engineer role that earns $250,000 or more at Patreon. At Cameo, a principal software engineer would make $230,000Steven Galanis, CEO of Cameo. Senior Manager, DevOps : $140,000: $140,000 Statistician: $116,979 to $170,000 (Spotter said it internally calls this position "Data Analyst.") At Teachable, a senior software engineer would make $150,000Teachable is a platform where creators can build and sell online courses and coaching programs.
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Insider asked VC investors which sports startups they find the most innovative. We asked each investor to nominate companies, including one outside their investment portfolio. The top startups are innovating on the models for leagues, betting, athlete performance, and more. Insider asked 10 top venture capitalists who focus on sports to name the most innovative startups in the industry in 2022. Athlete performance is also a hot topic for investors, who highlighted startups like Diamond Kinetics, biomarker scanner Spren, and Veo.
The New York Times has been staffing up as it seeks to expand its subscription offering. Insider analyzed public data to gauge how much the newspaper pays employees in the US. The Times has offered some US-based staffers annual salaries between $53,392 and $306,000. Insider analyzed work-visa disclosures released by the US Office of Foreign Labor Certification to see what the Times pays for certain roles. Based on the data, the Times offered from late 2019 through mid 2022 annual base salaries ranging from $53,392 to $306,000, for various roles in editorial, advertising, data, engineering, and more.
The Times' news division has also expanded by hundreds in recent years and now employs about 1,700 journalists. The public data show how much the media company offered to pay foreign staffers it sought to hire in the US for jobs including editorial, data, engineering, and business-side positions. Editorial and some business employees at the Times are unionized, setting salary ranges for some positions at the company. Based on the data, the Times offered from late 2019 through the middle of 2022 annual base salaries ranging from $53,392 to $306,000 for various roles. In cases where the company submitted multiple applications for a particular job, such as a software engineer, we included the range of those wage rates.
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And tech companies like TikTok have made key hires from more traditional media spheres. These are base salaries, and do not include other forms of compensation such as stock options or cash bonuses. DisneyDisney and its US streamer Hulu offered base salaries ranging from $93,150 to $242,000 per year, according to wages from 132 foreign-labor-certification applications. Most of the salaries were for streaming and tech jobs, including data scientist and software engineer roles. Most of the salaries were for data, engineering, and other tech jobs based in San Francisco, California; and Seattle, Washington.
The data are limited to base salaries and US-based jobs for visa-seeking employees. Still, sports betting is as much about sports as it is gambling and tech — growing industries known for high-paying jobs. The data included five US sports betting companies: BetMGM, DraftKings, FanDuel, Penn Interactive, and Rush Street Interactive. It included salaries for jobs such as a data engineer at DraftKings that would make $97,000 per year or more and a sports trading senior manager at FanDuel that would earn $130,000. A FanDuel software engineer based in New York would make $128,440, which is in the range of what TikTok has offered software engineers, the data shows.
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Private equity firms are investing more in sports teams, leagues, and other ancillary businesses. From Apollo to Sixth Street, here are 14 private equity firms betting on sports. A few factors are drawing private equity firms to the sector. And sports betting has hastily altered the landscape, opening a new sector for media, leagues, teams, and other businesses to tap. Below are 14 private equity firms — listed alphabetically by company — that have made prominent investments in sports through 2022.
Disney+ accounts for 152 million subs, while Hulu has 46.2 million and ESPN+ has 22.8 million. Public work-visa data show Disney offers $93,150 to $242,000 for some jobs at Hulu and other units. Its flagship streaming service Disney+ alone accounts for more than more than 152 million subscribers, gaining on Netflix's 221 million. To see what Disney and Hulu pay for certain jobs, Insider analyzed recent work-visa disclosures. Most of the roles were tech jobs, including data scientist and software engineer roles.
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Sports-merch giant Fanatics is expanding into collectibles, sports betting, and other areas. Salaries in the data ranged from $57,000 to $233,200 for mainly tech jobs in its retail division. Fanatics is also sleeping giant in the sports-betting industry, with the potential to combine collectibles, NFTs, and gambling into one platform. Still, the data offer insight into certain salary levels across the company, which ranged from $57,138 to $233,200 per year. For example, the data included a pay rate of $125,486 to $130,000 for an experimentation strategist position.
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Its app, which lets users to trade sports bets like they would stocks, launches in New Jersey Thursday. On Thursday, its new app that allows users to trade sports bets like they would stocks goes live in New Jersey. Sporttrade, which Insider trialed in its beta version this week, looks more like a trading app than a sportsbook. In the US, there are now various peer-to-peer exchanges from BettorEdge to Prophet that let users bet against each other instead of playing against the house. It's also hoping to build on that with word of mouth as people start to experience the app firsthand.
The ties between media outlets and gambling operators have only deepened since. Read more about how FuboTV is rethinking its sports betting strategy after August layoffs. On top of that, the US sports gambling industry is still in its infancy. New York turned on mobile sports betting in January, which could be a boon for the media industry even though the market could be tricky for gambling companies. A list of our recent coverage of the US sports betting industry follows.
Insider analyzed US pay data to see what eight media and tech giants offer top talent. Streaming fused media with technology, urging media companies to think like tech platforms and tech giants to move into content. These are base salaries, and do not include other forms of compensation such as stock options or cash bonuses. DisneyDisney and its US streamer Hulu offered base salaries ranging from $93,150 to $242,000 per year, according to wages from 132 foreign-labor-certification applications. Most of the salaries were for streaming and tech jobs, including data scientist and software engineer roles.
Kelly Campbell exited as president of Hulu last year, and former Disney+ executive Joe Earley was named her successor in January. Insider analyzed work-visa disclosures to see what Hulu and other Disney divisions pay for certain positions. Most of the roles were tech jobs, including data scientist and software engineer roles. Disney Streaming did not comment by press time. For example, Hulu included a pay rate of $153,000 to $183,600 per year for a data engineer position.
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Spotify grew its global workforce by 18% to 6,617 staffers in 2021.Insider analyzed public US work-visa data to see how much Spotify pays for certain roles. The public data revealed how much Spotify offered to pay foreign staffers it sought to hire in the US for some positions including engineering, data, and marketing roles. Based on the data, Spotify offered annual base salaries ranging from $75,000 to $369,500 for various roles. Advertising and marketing — $95,000 to $280,000 base salarySpotify offered annual base salaries between $95,000 and $279,400 for certain roles in advertising and marketing. A spokesperson did not respond by press time to a request for comment on the latest available data.
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2022 was a year of disruption for Netflix, but the streamer is still hiring as it expands into gaming and other areas. Insider analyzed public data to get a snapshot of how much Netflix employees in the US make. We combed through public data to get a snapshot of Netflix salary levels and updated the story with the latest data available. The data, released by the US Department of Labor's Office of Foreign Labor Certification, shows how much Netflix offered to pay employees who it wanted to hire in the US through work visas. Netflix offered certain staffers between October 2020 and September 2022 base salaries ranging from $40 per hour to $800,000 per year for a variety of different roles, according to the data.
Netflix has a special team of business leaders who debate and drive the company's biggest decisions. This "Lstaff" helped shape moves like the decisions to open a Canada office and invest capital in Black-led banks. Meet the 25 Netflix execs who make up the Lstaff below. When Netflix is faced with a big, agenda-setting decision, it convenes a special team of business heads to debate the issue at hand. Scroll down to read about the people on Netflix's Lstaff, listed in alphabetical order, and the perspective each brings.
Persons: Netflix execs, , Ted Sarandos, Greg Peters, Reed Hastings, Bela Bajaria, Scott Stuber, Kim —, Vernā Myers, Jeremi Gorman, Mike Verdu, Spencer Wang Organizations: Netflix, New Zealand Locations: Canada, Black, Korea, Japan, Southeast Asia, Australia, New
Netflix has overhauled key leadership, naming a co-CEO, talent chief, and heads of TV and marketing. Insider identified 71 of the most powerful execs at the streamer, in an interactive org chart. Insider identified the 71 of the most powerful executives now at Netflix, following the recent executive changes. Netflix has many leaders — not all of whom are included here — but the chart below gives an inside look at who to watch in 2021. The executive shuffle came as Netflix's global audience reached 209 million paid subscribers in March, driven mainly by international viewers.
The network has seen an early lift in linear-TV ratings since reviving unscripted franchises from the 2000s like "Jersey Shore" and "The Hills." Turn on MTV during any weeknight and you might think it's 2010, with new episodes from old reality-TV franchises like "The Hills," "Jersey Shore," and "Teen Mom" rolling out weekly. Parkes spoke with Business Insider about selling nostalgia with revivals like "The Hills: New Beginnings" and the "Jersey Shore" spin-offs as well as courting the next MTV generation. It followed another MTV revival, a dating spin-off of "Jersey Shore," called "Double Shot at Love with DJ Pauly D and Vinny." For the premiere of "The Hills," it was 24% — close to the 25% the "Jersey Shore: Family Vacation" spin-off had.
Persons: Jacqueline Parkes, Parkes, Chris McCarthy, Alexa, Natasha Bedingfield, , DJ Pauly D, Vinny, Sean, Diddy, Combs, McCarthy, McCarthy's Wharton, Colleen Fahey Rush, IndieWire, Nina Diaz, They're, Tim Nolan Organizations: MTV, Viacom, VH1, CMT, Viacom's Digital Studios, Business, Twitter, Nielsen, CBS, Hollywood Reporter, Wall, Macquarie Capital Locations: Jersey, California, New Haven , Connecticut, New England, New Jersey , Arizona, Southern California
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