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☆ A publicist shares the email template she uses to land top podcast spots for her clients and 5 pitch must-haves
▼ + stars: | 2023-03-18 | by ( Alice Draper | ) www.businessinsider.com time to read: +7 min

Alice Draper is a publicist who cold-pitches her coaching clients to podcasts for exposure. I've found that podcast hosts with an engaged and loyal listenership choose guests based on the value they provide to the podcast audience, rather than the short-term financial gains they may receive. List value-driven talking pointsAn important question that's on almost every podcast host's mind is: What value will my listeners get from this guest interview? If you haven't spoken on a podcast before, it's still worth pitching hosts and focusing on the quality of your story angle and talking points. Here's the email template I use for all of my clients when pitching them to podcasts:

☆ How SAP is future-proofing business data with the unveiling of its newest technology and strategic partnerships
▼ + stars: | 2023-03-17 | by ( Sponsor Post | Created Insider Studios With Sap | ) www.businessinsider.com time to read: +5 min

SAP Datasphere is a new data fabric architecture that integrates data and contextual metadata across enterprises. A data fabric architecture can seamlessly incorporate new partners and deliver cutting-edge solutions as they evolve. What a business data fabric architecture can doSAP Datasphere's capabilities are enabled by its data fabric architecture, which integrates data from many sources into a single environment that can run multiple services and technologies. SAP Partnerships: Databricks integrates SAP data — including its complete business context — with its Data Lakehouse platform. As the volume of business data continues to expand, unleashing its capabilities with a data fabric architecture is becoming essential to success.

☆ BlackRock's Larry Fink said the last few years have dramatically reshaped supply chains. Data — and experts — disagree.
▼ + stars: | 2023-03-17 | by ( Emma Cosgrove | ) www.businessinsider.com time to read: +5 min

From the headlines, it's easy to think that supply chains are making a major shift closer to the consumer. "The repeated shocks of the past few years have also dramatically reshaped supply chains," Fink wrote in his highly-anticipated annual letter to shareholders Wednesday. His statements echo those from other top execs and prognosticators, who looked at the last few years and saw inevitable evolution toward more localized supply chains. Before the pandemic, supply chains were largely built with cost as a guiding principle. Is a "dramatic" redesign of supply chains possible?

☆ What to expect from the February jobs report
▼ + stars: | 2023-03-10 | by ( Alicia Wallace | ) edition.cnn.com time to read: +8 min

Minneapolis CNN —January’s jobs report delivered a heck of a surprise when it showed the US economy had added more than half a million jobs and unemployment had dipped to a level not seen in more than five decades. But economists say they are not bracing for another blindside when the February jobs report comes out on Friday morning. “If we get a second strong jobs report [on Friday], it’s no longer an anomaly,” Terrazas added. Seasonality, benchmarking and the interplay of pandemic-era data don’t completely explain away January’s blockbuster jobs report, economists say, noting there are likely influences from the currently tight labor market. The Bureau of Labor Statistics’ February jobs report is set to be released at 8:30 a.m.

☆ February jobs preview: What to expect after January’s blowout report
▼ + stars: | 2023-03-09 | by ( Alicia Wallace | ) edition.cnn.com time to read: +8 min

Minneapolis CNN —January’s jobs report delivered a heck of a surprise when it showed the US economy had added more than half a million jobs and unemployment had dipped to a level not seen in more than five decades. But economists say they are not bracing for another blindside when the February jobs report comes out on Friday. “I think most economists were comfortable dismissing the January jobs data as an anomaly,” Aaron Terrazas, Glassdoor’s chief economist, told CNN. “If we get a second strong jobs report [on Friday], it’s no longer an anomaly,” Terrazas added. Seasonality, benchmarking and the interplay of pandemic-era data don’t completely explain away January’s blockbuster jobs report, economists say, noting there are likely influences from the currently tight labor market.

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☆ Will student loan forgiveness pass the Supreme Court? Here's what we know so far
▼ + stars: | 2023-03-02 | by ( Kamaron Mcnair | ) www.cnbc.com time to read: +7 min

WASHINGTON, DC - People rally in support of the Biden administration's student debt relief plan in front of the the U.S. Supreme Court on February 28, 2023 in Washington, DC. This week, the Supreme Court heard oral arguments from both supporters and opponents of President Joe Biden's student debt forgiveness plan. Student loan borrowers have the most immediately at stake, but the high court's ruling and rationale could have bigger implications for the government. Nebraska solicitor general, James Campbell, who represented the state plaintiffs, responded that "the state speaks for MOHELA." Will student loan forgiveness pass?

☆ Tesla will be the winner of the electric vehicle market by leading the charge on AI and energy, Ark Invest's Cathie Wood says
▼ + stars: | 2023-02-23 | by ( Jennifer Sor | ) www.businessinsider.com time to read: +2 min

Tesla will be the leader of the EV market, as the company is leading the charge in key areas, Cathie Wood said. Wood predicted Tesla stock would jump to $1,500 in five years, implying a 650% increase from current levels. They're focused on autonomous," Wood said in a Bloomberg Intelligence webinar posted on Thursday. In addition to robotics and artificial intelligence, which will power autonomous electric vehicles, she also pointed to energy storage, saying advances in battery technology will give electric vehicles lower costs than typical gas-powered vehicles. That's because they aren't focusing enough on autonomous vehicles, and Tesla models are also of higher quality, she said.

☆ Why did we get a monster jobs report if the economy is slowing?
▼ + stars: | 2023-02-04 | by ( Alicia Wallace | ) edition.cnn.com time to read: +6 min

And yet, even though it seemed impossible, the labor market is somehow getting tighter, said Rucha Vankudre, senior economist at business analytics firm Lightcast. “I think pretty much all the labor economists in the country this morning are shocked,” Vankudre said Friday during a webinar after the jobs report was released. The January jobs report shouldn’t trigger a wholesale change of what Fed members are thinking or what they were planning on doing before this report, Sarah House, senior economist at Wells Fargo, told CNN. Strong labor market in a slowing economy? January’s jobs report came with added complexity, because it included annual updates to populations estimates and revisions to employer survey data.

☆ Marie Kondo says she's 'kind of given up' on tidying up her home
▼ + stars: | 2023-01-27 | by ( Cheryl Teh | ) www.businessinsider.com time to read: +2 min

Tidying guru Marie Kondo says she's done with constantly keeping her house neat. Kondo said after three kids, she's "kind of given up" on constantly tidying up, per The Washington Post. "I have kind of given up on that in a good way for me. Her book, "The Life-Changing Magic of Tidying Up," topped the New York Times Best Seller list in 2014. Her book also sparked a Netflix special, "Tidying Up," which gave people tips on how to keep their living spaces neat.

☆ CDC is talking to airlines about wastewater testing in planes. New reports support that strategy.
▼ + stars: | 2023-01-21 | by ( Https | Media-Cldnry.S-Nbcnews.Com Image Upload Newscms Aria-Bendix-Byline-Jm.Jpg | Aria Bendix | ) www.nbcnews.com time to read: +6 min

The U.S. has been monitoring for the coronavirus in wastewater since the CDC launched its National Wastewater Surveillance System in September 2020. But that testing mainly involves wastewater from households or buildings, not samples from airports or planes. Previous Covid-19 wastewater surveillance has shown to be a valuable tool, and airplane wastewater surveillance could potentially be an option," CDC press officer Scott Pauley told NBC News. Politico first reported that the agency is considering airplane wastewater testing. As of October, more than 1,250 sites were conducting wastewater testing across the U.S.

☆ Ark's Wood remains bullish on Tesla, says oil stock rally 'defying logic'
▼ + stars: | 2023-01-19 | by ( David Randall | ) www.reuters.com time to read: +1 min

NEW YORK, Jan 19 (Reuters) - Star stock picker Cathie Wood of Ark Invest suggested the rally in energy stocks will soon end and reiterated her bullish view on electric vehicle maker Tesla Inc (TSLA.O) in a webinar on Thursday. Yet the rally energy stocks over the last six months despite the roughly 30% decline in the price of oil suggests that the market is now over-valuing value stocks, she said. Tesla, meanwhile, will continue to take market share as global oil demand falls by 30% or more over the next five years, Wood estimated. Wood's ARK Innovation fund fell 3.2% on Thursday while the benchmark S&P 500 fell nearly 0.8%. The fund fell nearly 67% in 2022, leaving it among the worst performing U.S. equity funds tracked by Morningstar.

☆ Cathie Wood says she's as bullish on Tesla as she's ever been, sees stock up fivefold in 5 years
▼ + stars: | 2023-01-19 | by ( Yun Li | ) www.cnbc.com time to read: +2 min

Ark Invest's Cathie Wood said her conviction in Tesla remains strong as ever as she kept buying the dip in the electric vehicle company. "Just from electric vehicles there could be... it is almost a fivefold increase in this stock during the next five years," Wood said during an investor webinar on Thursday. Wood previously predicted that the shift to electric vehicles will be drastic, resulting in 60 million EVs sold in five years. The innovation investor has been a longtime Tesla bull, seeing shares hitting a split-adjusted level above $1,500 by 2026. Wood revealed Thursday that she took some profits in Exact Sciences and put much of those profits into Tesla.

☆ Morning Bid: Ugly duckling
▼ + stars: | 2023-01-17 | by ( ) www.reuters.com time to read: +3 min

A look at the day ahead in European and global markets from Anshuman DagaWhile Chinese economic data didn't come in worse than markets had feared, investors still couldn't come to terms with the scale of the economic pain being felt in the world's second-largest economy. Asian stock markets dipped and the broad-based MSCI's Asia Pacific share index outside Japan (.MIAPJ0000PUS) retreated away from seven-month highs, and Chinese equities stocks also retreated. European and UK stock futures, however, pointed to a steady start. The FTSE 100 (.FTSE) is just a whisker away from its record high of 7,903.5 points. Tuesday's batch of economic data coming up include UK jobs numbers, German inflation and Germany's ZEW economic sentiment survey.

☆ I make up to $10,000 a month as a notary signing agent. I was able to quit my 9-to-5 and have more time with my kids — here's how I got started.
▼ + stars: | 2023-01-16 | by ( Dorothy Cucci | ) www.businessinsider.com time to read: +6 min

Amber Gist is a notary signing agent, a notary who specializes in property or loan documents. Becoming a notary signing agent gave her a flexible schedule and more time at home with her kids. This as-told-to essay is based on a conversation with Amber Gist, a 39-year-old notary signing agent in Texas. A notary public and notary signing agent aren't the same thing: Every notary signing agent is a notary public, but not every notary public is a notary signing agent. I also spend about 4 hours a week teaching classes on how to become a notary signing agent and hold a webinar about every other month.

☆ Companies Are Inventing Silly, Cute Executive Titles but It's a Trick
▼ + stars: | 2023-01-12 | by ( Drew Limsky | ) www.businessinsider.com time to read: +10 min

Chief amazement officers, chief heart officers, and chief empathy officers are popping up across companies. They also found that titles like chief people officer and chief happiness officer were gaining in use. If you thought home's where the heart is, think again, because the workplace now has a chief heart officer. Sometimes the chief heart officer exists in addition to the head of human resources, a role that is increasingly called, more humanistically, the chief people officer. Claude Silver, the chief heart officer at VaynerMedia and self-proclaimed "first chief heart officer," told Forbes in 2017 that she was "here to be of service" to her staff.

☆ Delta's first-ever Boeing 767 jet was bought for $30 million in 1982 with the help of employees and the public. See the historic plane's full history.
▼ + stars: | 2023-01-05 | by ( Taylor Rains | ) www.businessinsider.com time to read: 1 min

"It's hard enough to say what we'll be flying in January, let alone what we'll be flying in 2027," Delta President Glen Hauenstein said during a November 2021 pilot webinar. "You don't want to get yourself in a box where you've committed specifically to flying or retiring those planes." Flying on Delta's Boeing 767-300ER. Taylor Rains/InsiderSource: Airline Weekly

☆ The supply chain crisis is coming to an end — but 2 looming threats could reignite the chaos
▼ + stars: | 2022-12-20 | by ( Emma Cosgrove | ) www.businessinsider.com time to read: +6 min

Holiday shopping went well, so you might assume supply chains are fixed. At a quick glance, supply chains have healed and shopping seems back to normal. Supply chains are running much more smoothly than they have in more than two years right now. A major indicator that supply chains have been off balance is the inventory-to-sales ratio, which is tracked by the US Census Bureau. A return to seasonal rushes and lulls, without massive, global disruptions, will be the sign that supply chains are "back to normal."

☆ LinkedIn has a fake account problem it's trying to fix. Real users are part of the solution
▼ + stars: | 2022-12-10 | by ( Bob Violino | ) www.cnbc.com time to read: +7 min

While 95.3% of those fake accounts were stopped at registration by automated defenses, according to the company, there was a nearly 28% increase in fake accounts caught compared to the previous six-month period. For these reasons it can serve the purposes of bad actors to have fake LinkedIn profiles, Khan said. "Bad actors are trying to craft fake identities and make them look real by leaving a plausible-looking digital footprint across different platforms," Khan said. The challenge for LinkedIn users is that profiles on social media platforms are easy to create and are typically not verified in any way. The model helps increase the effectiveness of LinkedIn's automated anti-abuse defenses to help detect and remove fake accounts before they can reach members.

☆ Wall Street experts are warning that stocks are in for more trouble as a robust November jobs report is crushing investor hopes of a dovish Fed
▼ + stars: | 2022-12-03 | by ( William Edwards | ) www.businessinsider.com time to read: +6 min

Stocks fell on Friday after the Bureau of Labor Statistics announced a robust November jobs report. But with the economy resilient, the Fed could continue to cause more pain for stocks going forward. November's jobs report, however, puts a pin the hopes of those anticipating easier policy sooner. He added: "Chairman Powell's speech earlier in the week was interpreted with a dovish lens, but that spin is likely to be reassessed based on the jobs report. Even before Friday's jobs report, some Wall Street strategists and money managers have been warning of further trouble ahead.

☆ This California city asked where its recycling went. The answer wasn’t pretty.
▼ + stars: | 2022-12-01 | by ( Saqib Rahim | ) www.nbcnews.com time to read: +6 min

In recent years the global plastic trade has shrunk amid new controls by rich and developing countries alike. U.S. plastic waste exports to Asia fell to 330 million pounds in 2021, according to government data, half their 2017 level. But even these reduced volumes, environmental groups charge, can overwhelm developing countries that lack the facilities to manage them. In May, city staff asked to divert some of Palo Alto’s waste streams to facilities in Louisiana and Southern California. The second lesson, City Manager Ed Shikada said, is that Palo Alto can’t transform the global recycling system alone.

☆ Bank of America says the US economy is hurtling toward a recession. Their stock chief shares her 5-part investing playbook for thriving during the downturn.
▼ + stars: | 2022-11-30 | by ( William Edwards | ) www.businessinsider.com time to read: +4 min

Bank of America economists say a mild recession is coming in 1H 2023. In a webinar on Monday, the bank's stock chief Savita Subramanian shared her playbook. First, Subramanian said she likes sectors of the market that offer free-cash-flow yields, growing income streams, and protection from inflation. Next, Subramanian likes two sectors that are more traditional recession plays: consumer staples and utilities. For consumer staples, she said she would start moving out of the sector once the economy shows clear signs of a recovery.

☆ Asia markets poised to fall for a second day; China's Covid situation remains in focus
▼ + stars: | 2022-11-29 | by ( Abigail Ng | ) www.cnbc.com time to read: +1 min

St. Louis Fed President James Bullard said Monday that the Fed should continue to raise its benchmark interest rate in the coming months and that the market may be underestimating the chance that the Fed has to get more aggressive. "We're going to have to continue pursue our interest rate increases into 2023, and there's some risk that we've have to go even higher than [5%]," Bullard said at a Barron's Live webinar. Bullard made waves in financial markets earlier this month when he said the Fed's hikes have had "only limited effects" on inflation so far and that the benchmark interest rate may need to rise to between 5% and 7%. "I think we'll probably have to stay there all through 2023 and into 2024, given the historical behavior of core PCE inflation or Dallas Fed trimmed mean inflation. But they probably won't come down quite as fast as markets would like and probably the Fed would like," Bullard said.

☆ Fact Check-No evidence titanium dioxide in face masks is dangerous to wearers
▼ + stars: | 2022-11-25 | by ( Reuters Fact Check | ) www.reuters.com time to read: +5 min

Some face masks contain minute quantities of titanium dioxide, a mineral that has been flagged as a possible cancer risk when inhaled, but there is no evidence that mask users inhale it at all, or in harmful quantities. Experts told Reuters that some masks approved in the U.S. may contain small amounts of titanium dioxide. However, the study tested masks distributed in Europe and did not test whether mask users inhaled any particles. Although some face masks approved by the FDA can contain titanium dioxide, the study cited in online claims does not provide evidence that titanium dioxide is released from face masks or that face mask users can inhale titanium dioxide released from masks. Titanium dioxide has only been classified as a carcinogen by the European Chemicals agency under specific conditions.

☆ How TikTok is changing the music industry
▼ + stars: | 2022-11-25 | by ( Dan Whateley | ) www.businessinsider.com time to read: +15 min

TikTok is an essential promotional tool for music artists and record labels. Watch a full replay of Insider's webinar on TikTok's impact on the music industry, featuring execs from TikTok, Universal Music Group, and UnitedMastersFor some, the hyper-focus on TikTok can be draining. "The argument from TikTok's side is TikTok is now so important to the music industry that they can't afford to not have their music on the platform." Read more about the 'complicated' and codependent relationship between TikTok and music rights holdersBut the industry's attention on TikTok isn't unfounded. Read about why TikTok music marketers are turning to general-interest accounts to promote songsCreating TikTok music challenges to spark user-generated videosAnd some marketers are opening the door for social-media users who wouldn't traditionally be considered influencers to get paid to promote music.

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