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Starbucks CEO Brian Niccol: We're tracking down the sharpies
  + stars: | 2024-10-31 | by ( ) www.cnbc.com   time to read: 1 min
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailStarbucks CEO Brian Niccol: We're tracking down the sharpiesStarbucks CEO Brian Niccol joins CNBC's Andrew Ross Sorkin to discuss the appeal of coffee, putting guardrails around drink customization, the company's menu plan, how the challenges at Starbucks compare to what he faced at Chipotle, the brand's future in China, 2024 election, and more.
Persons: Brian Niccol, Andrew Ross Sorkin Locations: Chipotle, China
Starbucks wants to curb chaotic and complex mobile orders. CEO Brian Niccol announced that "common sense" guardrails will soon be put on app customizations. CEO Brian Niccol said the coffee chain will implement "common sense guardrails" on app orders in the coming months as part of the company's effort to separate the pick-up process from in-store orders. Mobile orders make up more than 30% of transactions at Starbucks stores, he said. Niccol said the company is also prioritizing a new sequencing algorithm that enables accurate pickup times for mobile orders to avoid overwhelming the cafés.
Persons: Brian Niccol, , customizations, Niccol, Diana Frost, Kraft Heinz Organizations: Starbucks, Service, Mobile
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailStarbucks CEO Brian Niccol: Most of the issues are very fixable and in our controlStarbucks CEO Brian Niccol joins CNBC's Andrew Ross Sorkin to discuss the appeal of coffee, putting guardrails around drink customization, the company's menu plan, how the challenges at Starbucks compare to what he faced at Chipotle, the brand's future in China, 2024 election, and more.
Persons: Brian Niccol, Andrew Ross Sorkin Locations: Chipotle, China
Some customers think the coffee chain has drifted too far from its core, according to Niccol. He's betting that more personal touches — including bringing back Sharpies to write customer names or messages on cups — will bring customers back to cafes. Starbucks CEO Brian Niccol said the coffee chain plans to buy roughly 200,000 Sharpie markers as part of his plan to take the coffee chain back to its roots. For decades, Starbucks positioned itself as a place to linger, but the company has lost that sheen over the years. Shares of Starbucks have risen roughly 1% this year, trailing the S&P 500's gains of 22%.
Persons: Sharpies, Brian Niccol, Niccol, we've, CNBC's, it's, — CNBC's Jacqueline Corba Organizations: Starbucks, Staples Locations: Manhattan , New York, U.S
Niccol wants to change that. Cutting back an 'overly complex' menuSpain, Barcelona, Plaza de Francesc Macia, Starbucks, coffee shop customer ordering. While the changes may disappoint some customers, Niccol said he thinks that they'll appreciate faster, more consistent service in the long run. Bringing back the condiment barsStarbucks brown sugar sachets are seen in Starbucks Coffee in Krakow, Poland on November 4, 2022. Better staffing in cafesMerida, Mexico, Zona Paseo Montejo Centro, Starbucks Coffee shop, baristas and cashier at work smiling.
Persons: Brian Niccols, Brian Niccol, Rachel Ruggeri, Niccol, Lindsey Nicholson, Macia, Jeff Greenberg, Etienne Laurent, we've, Beata Zawrzel, baristas, Taco Bell, Chipotle, Tressie Lieberman, Almond Organizations: Starbucks, CNBC, Mobile, UCG, Getty, Plaza, Universal, AFP, Nurphoto, Zona Paseo, Centro, Starbucks Rewards, Procter & Gamble, Yum Brands Locations: U.S, Queens , New York, Spain, Barcelona, Manhattan Beach , California, Starbucks Coffee, Krakow, Poland, Merida, Mexico
Starbucks released two limited-time drinks in honor of the upcoming "Wicked" movie. Go to newsletter preferences Thanks for signing up! AdvertisementWith the new "Wicked" movie coming out in November, it's a great time to be a fan of the Broadway musical. When I heard that Starbucks released green and pink drinks inspired by Elphaba and Glinda, I knew I had to try them. Related Video US vs India Starbucks | Food WarsThe drinks are only available for a limited time, so I rushed to my nearest Starbucks.
Persons: , it's, Barbie, Stanley, Béis, Elphaba Organizations: Starbucks, Service, India Starbucks, Food Locations: Target
Non-dairy milk lovers, rejoice. Starting next week, Starbucks will stop charging coffee-drinkers who wish to customize their drinks with non-dairy milk options an extra fee, the company announced Wednesday. Starbucks said dropping the extra charge will make "it easier for customers to make their Starbucks beverage their own" by customizing popular drink recipes with non-dairy milk options, including soymilk, oatmilk, almondmilk or coconutmilk, according to the release. By removing the extra charge for non-dairy milks we're embracing all the ways our customers enjoy their Starbucks," Brian Niccol, Starbucks chairman and CEO, said in the release. Substituting a non-dairy milk is the second-most requested customization from customers, according to Starbucks.
Persons: Brian Niccol, Niccol Organizations: Starbucks
Starbucks’ controversial line of olive oil-infused drinks will leave U.S. stores in early November. The lineup of Oleato drinks infused Partanna olive oil into Starbucks’ Caffe Latte, Iced Shaken Espresso and cold foam. Schultz imagined the Oleato line after a trip to Italy, where he saw Sicilians drinking olive oil as a daily ritual. He, too, began drinking olive oil alongside his daily coffee and decided that Starbucks should try to mix the two together. Cafes in China, Italy and Japan will continue to serve the Oleato drinks.
Persons: Brian Niccol, Howard Schultz, Schultz Organizations: Starbucks, Bloomberg, U.S . Locations: U.S, China, Italy, Southern California, Japan
The big storyPresidential betsChris duMond; Chip Somodevilla/Getty Images; Jenny Chang-Rodriguez/BIWe're less than a week from election day, but one group can already claim victory: betting markets. Kalshi's legal victory in October over the CFTC to offer election betting paved the way for the trend. iStock; Rebecca Zisser/BIThe betting market's biggest tests might come after the election. Betting markets have Trump as a heavy favorite, whereas traditional polls indicate a tight race. AdvertisementShould Trump win in a landslide, it could strengthen the case for using betting markets as a key tool for election analysis.
Persons: , Chris duMond, Chip Somodevilla, Jenny Chang, Rodriguez, Matthew Fox, Donald Trump, Polymarket, iStock, Rebecca Zisser, Nate Silver, Tesla, Zuckerberg, Citadel's, Justin Lubell, Lubell, Steve Schwarzman, Ken Griffin, Trump, Tyler Le, Harris, Sundar Pichai, Elon Musk, Dan DeFrancesco, Jordan Parker Erb, Hallam Bullock, Milan Sehmbi Organizations: Business, Service, Apple, CFTC, Trump, TikTok, Meta Connect, Meta, Bank of America, Blackstone, Republican, Amazon, AWS, Five Apple Intelligence, Google, The Washington Post, Street, Microsoft, Starbucks Locations: French, New York, London
I tried pumpkin drinks from Dunkin, Dutch Bros, and Starbucks to see which chain does it best. Starbucks' Pumpkin Spice Latte was good, but it wasn't my favorite drink. Go to newsletter preferences Thanks for signing up! AdvertisementPeople have looked forward to the limited release of Starbucks' Pumpkin Spice Latte every year since 2003. I tried pumpkin-flavored iced drinks at Dutch Bros, Dunkin', and Starbucks.
Persons: , Dunkin Organizations: Bros, Starbucks, Service Locations: Dunkin
Niccol's overarching message: A bunch of changes, both big and small, are coming to Starbucks' menu, mobile app and stores that should satisfy all parties involved. Starbucks stock didn't do much in the five sessions since then, ending Wednesday at $97.32 a share. Starbucks is far from a quick fix, but Niccol on Wednesday night demonstrated that the optimism may not be misplaced. As for mobile orders, which account for more than 30% of transactions, the CEO said Starbucks will tweak its algorithm so that it provides specific pickup times to customers. Investors are hoping Starbucks' stock returns are reminiscent of that tenure, too.
Persons: Brian Niccol, Jim Cramer, Niccol, Wall, , Laxman Narasimhan —, Howard Schultz, Jim, Rachel Ruggeri, we've, Jim Cramer's, Jakub Porzycki Organizations: Starbucks, Chipotle, Investors, CNBC, Nurphoto, Getty Locations: U.S, China, Chipotle, Manhattan Beach , California
Starbucks' controversial line of olive oil-infused drinks will leave U.S. stores in early November. The decision to remove the Oleato drinks from domestic menus predates newly installed CEO Brian Niccol, who arrived at Starbucks in early September, a company spokesperson said. The lineup of Oleato drinks infused Partanna olive oil into Starbucks' Caffe Latte, Iced Shaken Espresso and cold foam. Schultz imagined the Oleato line after a trip to Italy, where he saw Sicilians drinking olive oil as a daily ritual. He, too, began drinking olive oil alongside his daily coffee and decided that Starbucks should try to mix the two together.
Persons: Brian Niccol, Howard Schultz, Schultz Organizations: Starbucks, Bloomberg, U.S . Locations: U.S, China, Italy, Southern California, Japan
CNN —Chipotle customers have complained that portion sizes are all over the map. Frustrated Chipotle customers took to posting on social media this year, accusing the company of skimping on servings. He added that about 10% of stores were outliers in portion sizes and would be re-trained. Chipotle employees were never directed to serve customers less, Niccol said, but the claims prompted a reevaluation of the entire system. He said there’s a been a noticeable shift from previous unhappiness and customers are “really excited” about Chipotle’s new portion sizes.
Persons: Scott Boatwright, Chipotle, Chris Kempczinski, pico de, Brian Niccol, Niccol, Organizations: CNN, , Employees, New, Starbucks Locations: skimping, Wells, New York City, portioning
Starbucks CEO Brian Niccol just laid out his plan to turn around the struggling coffee chain. AdvertisementStarbucks CEO Brian Niccol gave investors the first look at his plan to turn around the struggling chain, and it involves faster coffee orders and better decor. For starters, Niccol said in-store orders will need to be fulfilled much faster than they currently are in many cases. "Before discussing China in detail, I need to spend time there to better understand our operations and the market," he said. Niccol said his optimism is rooted in Starbucks employees, who he said are passionate about coffee, the company, and its customers.
Persons: Brian Niccol, , Niccol, Diana Frost, Kraft Heinz, I'm, aren't Organizations: Service, Business Locations: China, North Carolina
Microsoft reported earnings per share of $3.30 on revenue of $65.59 billion, while analysts polled by LSEG forecast $3.10 in earnings per share and $64.51 billion in revenue. Analysts polled by LSEG were looking for $1.03 per share in earnings and $9.36 billion in revenue. Analysts polled by LSEG sought earnings of 25 cents per share and revenue of $3.45 billion. Etsy also beat third-quarter revenue estimates with $662.4 million, while analysts polled by LSEG were expecting $652.5 million. MGM Resorts reported adjusted earnings of 54 cents for the third quarter, while analysts polled by LSEG predicted 61 cents per share.
Persons: LSEG, Meta, Coinbase, Robinhood, Carvana, Etsy, Darla Mercado Organizations: Microsoft, Wall, LSEG, Holdings, Starbucks, Facebook, eBay, Ebay, MGM Resorts, Revenue Locations: U.S, China
Every weekday the CNBC Investing Club with Jim Cramer holds a "Morning Meeting" livestream at 10:20 a.m. Meanwhile, fellow Club stock Advanced Micro Devices fell 9.5% on Wednesday, the morning after it issued light guidance. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY , TOGETHER WITH OUR DISCLAIMER . NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB.
Persons: Jim Cramer, Brian Niccol, Jim, Eli Lilly, Lilly, Stocks, Jim Cramer's Organizations: CNBC, Microsoft, Starbucks, Meta, Google, Club, Nvidia, AMD, GE Healthcare, Reddit Locations: China
"It is clear we need to fundamentally change our strategy to win back customers," CEO Brian Niccol said in a statement. Shares of the company fell 1% in extended trading on Wednesday. The company's global same-store sales fell 7%, fueled by weak demand in the U.S. and China. The company's U.S. restaurants reported same-store sales declines of 6%, fueled by a 10% tumble in traffic. In China, the company's same-store sales plummeted 14% as both traffic and average ticket fell.
Persons: Brian Niccol Organizations: Starbucks, LSEG Locations: U.S, China
Starbucks' new CEO, Brian Niccol, is set to lay out plans to turn around the struggling coffee chain. "It is clear we need to fundamentally change our strategy to win back customers," he said Wednesday. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementStarbucks' new CEO, Brian Niccol, says he has a plan to turn around the struggling coffee chain — but investors will need to wait a little longer. "It is clear we need to fundamentally change our strategy to win back customers," Niccol said in a statement Wednesday.
Persons: Brian Niccol, , Niccol Organizations: Starbucks, Service Locations: China
Every weekday, the CNBC Investing Club with Jim Cramer releases the Homestretch — an actionable afternoon update, just in time for the last hour of trading on Wall Street. Then there were selloffs in Club stocks Eli Lilly and Advanced Micro Devices after their earnings releases. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY , TOGETHER WITH OUR DISCLAIMER . NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB.
Persons: Jim Cramer, Eli Lilly, Lilly's, AMD's financials, Stanley Black, Decker, Estee Lauder, Jim Cramer's, Jim Organizations: CNBC, Dow, Caterpillar, Devices, Nasdaq, Microsoft, Starbucks, MGM Resorts, Linde, Merck, ConocoPhillips, Mastercard, Roblox, Myers, Jim Cramer's Charitable Locations: Bristol
Starbucks will stop surcharges on non-dairy milk ahead of the holidays. AdvertisementStarbucks is giving almond milk lovers and oat milk enthusiasts a holiday gift this year. The coffee chain will stop charging extra for non-dairy milk substitutions next month, CEO Brian Niccol said during a Wednesday earnings call. Substituting non-dairy milk is the second-most popular customization, Niccol said, after an extra shot of espresso. Extra costs for non-dairy milk can reach up to 80 cents per order in certain markets, CNBC reported.
Persons: Brian Niccol, Niccol, Organizations: Starbucks, Service, CNBC
Starting next week, Starbucks customers will no longer pay more for adding non-dairy milk to their orders. The company said the removal of the non-dairy milk surcharge means customers who request it will pay around 10% less than they did previously. Orders with milk substitutions have proliferated at Starbucks in recent years, alongside non-dairy alternatives in grocery stores. Non-dairy milk has become the second most common order modification at Starbucks, behind adding a shot of espresso. Starbucks is scaling back promotional offers through its mobile app to get customers to pay full price for its coffees and teas.
Persons: Brian Niccol, ” Niccol, it’s, Niccol Organizations: New, New York CNN, Starbucks, Locations: New York, Canada
Starbucks will stop charging extra for dairy substitutes
  + stars: | 2024-10-30 | by ( Amelia Lucas | ) www.cnbc.com   time to read: +2 min
Starbucks said Wednesday that it will remove the surcharge for dairy substitutes, saving some U.S. customers more than 10% on their drinks. Substituting a nondairy milk is the second-most requested customization from customers, trailing only adding a shot of espresso, according to Starbucks. Currently, Starbucks customers can already add up to 4 ounces of a dairy substitute at no extra charge to hot or iced brewed coffee or tea, cold brew and Americano drinks. Starbucks first started serving nondairy milk in 1997, when it added soy milk to menus. In March, three lactose-intolerant women sued Starbucks in federal court, alleging that the surcharge discriminated against customers with allergies.
Persons: Brian Niccol, Niccol, James Cromwell Organizations: Starbucks, Chipotle, Americano, PETA Locations: U.S, New York City
Despite a difficult quarter, McDonald’s looks resilient in the face of various pressures, analysts say — something the company shares with U.S. consumers overall. “The spotlight is always on McDonald’s because it’s so big” and something of a “bellwether,” she said. That spurred former President Donald Trump to sling fries this month at a Philadelphia-area McDonald’s in a photo op. Like many major brands, McDonald’s raked in big profits as the economy reopened from the pandemic. “The thing that McDonald’s had struggled with, and why I think we’re seeing kind of an inflection point, is a value proposition,” Senatore said.
Persons: McDonald’s, Mickey D’s, Chris Kempczinski, Kempczinski, Gordon Haskett, ” Kempczinski, Ravi Dhar, , Sara Senatore, Kamala Harris, Donald Trump, Mickey D’s ’, Senatore, they’d, , Eric Thayer, ” Senatore, Sam Oches, Oches, , , Jim Salera, Stephens, Jack Kleinhenz, hasn’t, “ They’re, ” Oches Organizations: U.S, Yale University’s Center, Bank of America, Bloomberg, Getty, Coca, Walmart, Target, Walgreens, JetBlue, Democratic, National Retail, JPMorgan Locations: U.S, Philadelphia, Connecticut, Amazon
New York CNN —Starbucks is eliminating its controversial olive oil-infused drinks from the menu, less than a year after they made their nationwide debut. “Rather than a flavor or a product, it’s really a platform.”Oleato was the brainchild of former CEO Howard Schultz, who got the idea after meeting with an olive oil producer who introduced him to the practice of consuming a tablespoon of olive oil each day. A pair of reviewers posted a video titled “We Tried Starbucks Olive Oil Coffee Drinks and Seriously Regret It.” Others had mixed feelings , but concluded that the drinks seem more like a stunt — something worth trying but not necessarily worth coming back for. The Oleato menu consists of two drinks: an oat milk latte infused with the extra virgin olive oil; and a toffee nut iced shaken espresso with golden foam, which is vanilla sweet cream infused with extra virgin olive oil into a cold foam. Schultz was effusive about the launch, and it was one of his most high-profile projects before leaving his position.
Persons: Brian Niccol, nix, Niccol, we’ve, ” Brady Brewer, , Oleato, Howard Schultz, Schultz, Laxman Narasimhan, ” Narasimhan Organizations: New, New York CNN, Starbucks, CNN Locations: New York, Canada, Italy
Every weekday, the CNBC Investing Club with Jim Cramer releases the Homestretch — an actionable afternoon update, just in time for the last hour of trading on Wall Street. We will hear more about this broader strategy on the company's earnings call Wednesday night. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY , TOGETHER WITH OUR DISCLAIMER . NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB.
Persons: Jim Cramer, Wolfe, Oleato, Brian Niccol's, Eli Lilly, Jim Cramer's, Jim, Jeff Greenberg Organizations: CNBC, Nasdaq, Treasury, Honeywell, We're, Wolfe Research, Bloomberg, Starbucks, GE Healthcare . Caterpillar, Humana, Brinker International, Trane Technologies, Otis, Jim Cramer's Charitable, Universal, Getty Locations: Dover, Illinois, Atlanta , Georgia
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