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☆ Twitter is reportedly planning to charge businesses $1,000 per month to keep gold verified checks
▼ + stars: | 2023-02-04 | by ( Aaron Mcdade | ) www.businessinsider.com time to read: +3 min

Social media consultant Matt Navarra first reported that Twitter is reaching out to businesses about the plan. Twitter currently offers gold checks to verified businesses, and also allows them to place a small, hyperlinked version of their logo next to the gold check of other pages associated with their business. In addition to the $1,000 per month for a business account, Twitter plans to charge $50 each for the affiliated accounts, according to The Information's Erin Woo. The plan was relaunched in December, when the gold checks were first introduced as an added layer of distinction between verified businesses and individuals who had just paid $8 for the blue check. Last month, Musk also advertised a yet-to-be-released subscription service for Twitter that would allow users to access the site without ads.

☆ Popeyes meme kid from viral GIFs inks college football NIL deal with the fast-food chain
▼ + stars: | 2023-01-13 | by ( Jordan Hart | ) www.businessinsider.com time to read: +3 min

Popeyes announced a partnership with viral meme star Dieunerst Collin on Thursday. Collin, now a college football player, signed an NIL deal with the company. The announcement has prompted other companies to reach out for additional brand partnerships, Collin told ESPN. Collin told ESPN he's grateful that his unintentional fame is finally paying off nearly a decade later. "I just want to thank everyone for going in the comments and tagging Popeyes," Collin said.

The massive audience makes it the most-watched “Monday Night Football” broadcast since the NFL moved the series to ESPN in 2006, surpassing the previous record of 21.8 million viewers for a Packers-Vikings game in 2009. Monday’s high-profile game, however, was suspended when Hamlin collapsed in the first quarter just moments after an open field tackle of Bengals wide receiver Tee Higgins. During game play, ESPN averaged 21.1 million viewers, according to Nielsen ratings. That audience then grew to 23.9 million viewers between 9 p.m. to 10:15 p.m. when ESPN aired news coverage of Hamlin’s collapse. But I just didn’t want to be speculating.”Before Hamlin’s devastating injury, the game was expected to be among the most-viewed Monday Night Football games in ESPN’s history.

☆ Damar Hamlin’s sudden collapse sent ESPN scrambling. How Scott Van Pelt shifted from covering a game to a crisis
▼ + stars: | 2023-01-04 | by ( Oliver Darcy | ) edition.cnn.com time to read: +4 min

And suddenly it’s not.”Those were the salient words of “SportsCenter” host Scott Van Pelt Monday night after Damar Hamlin suddenly collapsed on the field during the high stakes Bills-Bengals game. Within moments, Van Pelt knew that the injury was very different than those normally sustained on the football field. And I was scared.”Later in the evening, after Joe Buck and Troy Aikman concluded their broadcast, hosting duties fell to Van Pelt. “I don’t work for a news network that covers traumatic events when they happen,” Van Pelt noted to me. “My personal preference was that I didn’t want to bring in a physician to speculate,” Van Pelt told me.

☆ Nike basketball sales aren't expected to suffer after cutting ties with Kyrie Irving as anticipation builds for a Ja Morant signature shoe
▼ + stars: | 2022-12-06 | by ( Matthew Kish | ) www.businessinsider.com time to read: +4 min

Memphis Grizzlies star Ja Morant is expected to get the next Nike signature shoe. "When his signature shoe starts selling, it has the potential to be what Kyrie's was the first three years." Still, Burns noted Nike basketball is on the upswing, and Morant has a strong reputation. The shoe is nearly sold out on Nike's website, suggesting strong demand for performance basketball shoes and room in the market for a new signature shoe. "Nike basketball has rebounded," Burns said, citing the popularity of the GT Cut.

☆ How Omar Raja turned the 'SportsCenter' Instagram account into a hub for sports-adjacent viral videos
▼ + stars: | 2022-10-17 | by ( Steven Perlberg | ) www.businessinsider.com time to read: +5 min

Omar Raja joined ESPN in 2020 and is the face of the "SportsCenter" Instagram account. ESPN averages more than 400 social posts a day and has focused more on TikTok recently. Raja, 28, honed his craft as a teenager compiling "Call of Duty" clips on YouTube and, more famously, by creating the basketball-focused Instagram account House of Highlights. Raja is the face of the account — the bio reads, "I'm @Omar and this is SportsCenter!" Raja has helped grow the "SportsCenter" presence on Instagram to 32 million followers, from about 15.4 million when he started.

☆ ESPN would help Disney and Comcast settle a score
▼ + stars: | 2022-09-23 | by ( Jennifer Saba | ) www.reuters.com time to read: +7 min

NEW YORK, Sept 23 (Reuters Breakingviews) - When it comes to modern corporate sagas, few deliver the drama between Walt Disney (DIS.N) and Comcast (CMCSA.O). Comcast Chief Executive Brian Roberts is in position to let his counterpart squirm, but there’s a neat solution to help settle the score: ESPN. He feared Comcast “would have paid more later.”Register now for FREE unlimited access to Reuters.com RegisterBefore long, Comcast clashed again with Disney. To settle the matter, the two parent companies agreed that in January 2024 Comcast could force Disney to buy its stake or Disney could require Comcast to sell based on a minimum valuation of $27.5 billion. Disney owns two-thirds of Hulu and Comcast owns the rest.

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