All of these promotional functions have benefited the music industry, boosting streams on platforms like Spotify or Apple Music and helping artists grow their fan bases.
The company filed a US trademark application in May for a potential music-streaming product called "TikTok Music," Insider first reported.
Licensing negotiations to either expand Resso or introduce TikTok Music into other markets are underway, a person with direct knowledge of the process told Insider.
Licensing negotiations are nearly constant in the music industryByteDance and TikTok already have existing agreements in place with major record labels and publishers like Warner Music Group, Sony Music Entertainment, the National Music Publishers' Association, and ICE.
Last quarter, YouTube's head of music wrote that the company paid out $6 billion to the music industry over a 12-month period.