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When Olympic Sponsors Go Rogue
  + stars: | 2024-08-10 | by ( Tariq Panja | ) www.nytimes.com   time to read: 1 min
When the French luxury goods conglomerate LVMH agreed to pay about $175 million to underwrite the organizing committee for the Paris Olympics, the company, owned by France’s richest person, Bernard Arnault, asked for more than any previous sponsor had ever done. Organizers of the Games, desperate for that cash, appeared to have said yes at every turn. Made by the LVMH-owned jeweler Chaumet. But there was one secret that had been held back, Antoine Arnault, who is Bernard Arnault’s son and the family’s representative to the Olympics, told a gathering of well-heeled Parisians on the eve of the Games. Keep an eye out, he and other LVMH executives said, for “a big surprise” involving the company.
Persons: Bernard Arnault, Chaumet, Louis Vuitton, Antoine Arnault, Bernard Arnault’s Organizations: Paris Olympics, France’s, Games
Related storiesThat makes sense because, per Germano, Gen Z Chinese buyers are less logo-orientated than their parents' generations. Saint LaurentGermano's third pick was the Saint Laurent Niki Medium bag, which retails for $3,150. Yves Saint LaurentThe Saint Laurent Le 5 à 7 Hobo handbag, which retails from $1,750 to $5,100, is another one of Germano's picks. Jeremy Moeller/Getty ImagesMaison Margiela's Replica sneakers are trendy among Chinese Gen Z-ers, Germano said. Like the understated Saint Laurent Le 5 à 7 Hobo, Maison Margiela's Replica sneakers are simple and discreet enough for everyday use.
Persons: , Zers, Antonello Germano, Z, GG Marmont, Gucci, Marmont, Edward Berthelot, Germano, Gucci Horsebit, Jeremy Moeller, Gen, millennials, Laurent Niki, Saint Laurent Germano's, Saint Laurent Niki, Saint Laurent, Laurent Le, Yves Saint Laurent The, Yves Saint Laurent The Saint Laurent Le, Germano's, Laurent, Burberry, Hugo Boss, Bernard Arnault's LVMH, Louis Vuitton, Maison, Saint Laurent Le Organizations: Service, Daxue Consulting, Business, Getty, Saint, Yves Saint Laurent The Saint, tote, Bloomberg, Swatch, Dior Locations: China, Givenchy, Japan, Miami
From the custom Louis Vuitton cases presenting the Olympic medals and torch, to Armani attire donning Team Italy, luxury and beauty brands will be all over the Paris Games. LVMH is one of the biggest brand partners of the Paris Games, with the conglomerate spending about $160 million, Bloomberg reported. AdvertisementThe Paris Games also represent a return to form, with the crowds back for the first time since the pandemic. "A large amount of the global population will be watching" the Olympics, Fflur Roberts, the global head of luxury at Euromonitor International, told BI. The Olympics are also a high-stakes chance to prove luxury is "worth it" following a recent backlash against sky-high prices.
Persons: , Louis Vuitton, Dior, Harry Poole, SponsorUnited, we've, Ellie Thorpe, Kantar BrandZ, Fflur Roberts, Marguerite Le Rolland, Poole, Octagon, Glossier, there's, Nancy Atufunwa, Stella Jean, Atufunwa, Thorpe, Bernard Arnault Organizations: Service, Olympic, Italy, Paris Games, Business, Bloomberg, Brands, Armani, Games, Excel Sports Management, Paris Olympics, Tokyo Games, Euromonitor, Olympics, Deloitte, USA, Women's, Haiti, Team Nigeria, LVMH Locations: Prada, Paris, Italian, France
Elon Musk and Bernard Arnault have formed an unexpected friendship, the LVMH chief said. He even suggested the two have talked about a Louis Vuitton-branded SpaceX rocket. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementAn unexpected friendship has apparently blossomed between two of the world's richest men: Elon Musk and Bernard Arnault. This story is available exclusively to Business Insider subscribers.
Persons: Elon Musk, Bernard Arnault, Arnault, Louis, , Musk Organizations: CNBC, Louis Vuitton, SpaceX, Service, Paris Olympics, Business
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailWatch CNBC's full interview with LVMH chairman and CEO Bernard ArnaultLVMH chairman and CEO Bernard Arnault joins 'Squawk Box' to discuss the history of the company, 2024 Paris Olympics, how the premium sponsorship came to be, succession plans, and more.
Persons: Bernard Arnault LVMH, Bernard Arnault
Bernard Arnault's wealth fell by about 20% between late March and late July, per Bloomberg data. There's been a drop in demand for luxury goods, and LVMH posted disappointing earnings this week. Arnault is still the world's third-richest person, with an estimated net worth of $185 billion. AdvertisementLVMH CEO Bernard Arnault's wealth is slumping amid a drop in demand for luxury goods. Still, Arnault remains the world's third-richest person, and the wealthiest outside the US.
Persons: Bernard Arnault's, There's, LVMH, Arnault, , He's, Elon Musk, Jeff Bezos Organizations: Bloomberg, Service, Elon, Business
London CNN —The value of some of the world’s best-known luxury companies is plunging as Chinese consumers pull back on spending, with even the most exclusive brands feeling the pain. The rout seems to be accelerating, with those sales tumbling 14% in the second quarter, according to results published late Tuesday. “For now, the (luxury) market remains volatile as investors reassess the once-held belief that luxury brands are a safe-haven investment, shielded from broader economic downturns,” Jochen Stanzl, chief market analyst at CMC Markets, told CNN. “The Chinese market contracted slightly; the market situation in the premium and luxury segment in China remained weak,” the company said. China’s economy grew 4.7% year-on-year in the second quarter of the year, according to official data released last week, missing economists’ expectations and marking the weakest growth since the first quarter of 2023.
Persons: Bernard Arnault’s, Louis Vuitton, Christian Dior, ” Jochen Stanzl, Richemont, Cartier, , Gucci, Kering, Hermes, Birkin, Olesya Dmitracova Organizations: London CNN, Prada, CMC Markets, CNN, Europe’s, Reuters, Porsche, Benz, Bain & Company Locations: Asia, Japan, China, Paris, Hong Kong, China , Hong Kong, Macao, North America, Europe, United States
For the first time a luxury brand is an Olympic sponsor. And it's not just one brand, it's the empire of LVMH . LVMH's sponsorship deal took a year of negotiations and ultimately landed at about $160 million of investment from the parent company of brands like Celine, Louis Vuitton, Loewe, Tiffany, TAG Heuer and Dom Perignon. Housing the medals are trunks made by LVMH brand Louis Vuitton. It's to show the spirit, the spirit of our group and the spirit of the country," said Arnault.
Persons: Bernard Arnault, CNBC's Andrew Ross Sorkin, Celine, Louis Vuitton, Loewe, Tiffany, Dom Perignon, LVMH, Hennessy, LVMH's Berluti, It's Organizations: Olympic, Dior's, TAG Heuer, Olympic Games, Louis Locations: Paris
LVMH hosted a pre-Olympics party on Thursday called Prelude to The Olympics. Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . The French conglomerate, overseen by billionaire Bernard Arnault, is believed to have spent $160 million to sponsor the games, Business Insider previously reported. This story is available exclusively to Business Insider subscribers.
Persons: LVMH, influencers, , Anna Wintour, Pharrell, Rosalía —, Louis Vuitton, Fendi, Loewe, Stella McCartney, Bernard Arnault Organizations: Service, Dior, Business Locations: Paris
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailLVMH CEO on Olympics sponsorship: Want to show France as a creative, refined & craftsmanship countryLVMH chairman and CEO Bernard Arnault joins 'Squawk Box' to discuss the history of the company, 2024 Paris Olympics, how the premium sponsorship came to be, and more.
Persons: Bernard Arnault Organizations: France
LVMH's suite of luxury brands will be front and center at the Paris Olympics. The French conglomorate, led by Bernard Arnault, spent $160 million on sponsoring the event. Here are the custom-made LVMH products you will spot at the games. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementThere will be a couple of unexpected stars at this year's Paris Olympics: Louis Vuitton and Christian Dior.
Persons: Bernard Arnault, , Louis Vuitton, Christian Dior, LVMH, Tiffany Organizations: Paris Olympics, Service, Olympics, Business Locations: sipping, Paris
The logo of US toy company Mattel is seen at the 72nd toy fair (Spielwarenmesse) in Nuremberg, southern Germany, on February 2, 2023. L Catterton, the private equity firm backed by luxury goods giant LVMH, has approached Mattel , the toy maker behind Barbie and Hot Wheels, with an acquisition offer, people familiar with the matter said on Monday. Hasbro also declined to comment, while L Catterton did not respond to a request for comment. Mattel shares jumped 20% to $19.49 following the Reuters report of the approach, giving the toy maker a market value of $6.5 billion. L Catterton, which has $34 billion in assets under management, has made more than 250 investments in consumer brands since its launch in 1989, according to its website.
Persons: Barbie, Catterton, El, Price, L, Bernard Arnault Organizations: Mattel, Hasbro, Capital, Fisher, American Girl, LVMH Locations: Nuremberg, Germany, El Segundo , California, American
Among the dozens of sponsors of this summer’s Olympic and Paralympic Games in Paris, one will be by far the most visible and influential: LVMH, the French luxury goods conglomerate. The company has invested 150 million euros ($163 million) in the 2024 Olympic Games, a gamble for a brand that has long marketed its goods to the upper echelons of society. Louis Vuitton created the trunk that carries the Olympic torch and the medal trays for the victory ceremonies. Mr. Arnault is the chairman of Loro Piana and the oldest son of Bernard Arnault, the chairman and chief executive of LVMH. “We decided that if we were going to do it, it was going to be new.
Persons: Louis Vuitton, Chaumet, Carine Roitfeld, ” Antoine Arnault, Arnault, Loro Piana, Bernard Arnault, , Mr, Organizations: Paralympic Games, Eiffel, Games, The New York Times Locations: Paris, Marseille, LVMH
Read previewAs a local to Paris for 15 years, I've often passed by the red-checkered curtains of Chez L'Ami Louis. Either way, I was curious to try Chez L'Ami Louis and form my own impression. The prices were still a bit tough to swallowI'd been intimidated by the Chez L'Ami Louis prices before. I wish I'd saved more room for dessertThe chocolate cake at Chez L'Ami Louis was creamy and decadent. But as for me, I'd definitely recommend Chez L'Ami Louis to those looking for an authentic French bistro experience.
Persons: , I've, Chez L'Ami Louis, It's, Bill Clinton, David Beckham, Francis Ford Coppola, Keanu Reeves, Brad Pitt, Bernard Arnault, Louis Vuitton, L'Ami Louis, Kasia Dietz, we'd, I'd, Louis, I'm, escargot, Arnault, Chez Organizations: Service, Haut Marais, Business, Chez, Michelin Locations: Paris, Haut, Bordeaux, Toronto
And then there's the resentment there too," Jones told InStyle. "But I think about it as, historically, people go into the family business more than they don't." Pulling your weight at workShould people be open about their family connections at work, then? "However, if you are involved in an objective recruitment process and keep talking about your family connections, it could be preserved that you are hoping for special treatment," she said. After all, family connections can only go so far.
Persons: , Rashida Jones, she's, InStyle, Jones, Quincy Jones, Peggy Lipton, Hannah Salton, Salton, Allison Ching, Ching, Bernard Arnault's, Mukesh Ambani Organizations: Service, Business, Harvard, Hollywood, Reliance Industries Locations: Singapore
Read previewFrom priceless artwork to "Star Wars" memorabilia, you can tell a lot about a chief executive by how they decorate their office. Their high salaries, and even higher net worths, mean CEOs have the power to deck their workspaces out with more than everyday knickknacks. Here's how they decorate the spaces where they run their companies,AdvertisementBernard ArnaultLVMH CEO Bernard Arnault's office design matches the luxury empire her runs. ERIC PIERMONT/AFP/Getty ImagesWith a net worth of $201 billion, according to Bloomberg, LVMH top boss Bernard Arnault has very expensive taste. Tim CookApple CEO Tim Cook pays homage to Robert F. Kennedy with his office decor.
Persons: , Mark Zuckerberg, Salesforce's Marc Benioff, Bernard Arnault, Bernard Arnault's, ERIC PIERMONT, Louis Vuitton, Dom Pérignon, Dior, Andy Warhol, Tim Cook, Robert F, Kennedy, Justin Sullivan, Jenny Chang, Rodriguez, Cook, Marc Benioff, Kevin Dietsch, Forbes, Benioff, Princess Leia, Darth Maul, Sully, Mark Zuckerberg Mark Zuckerberg, Jeff Bottari, Zuckerberg, didn't, We've, it's Organizations: Service, Business, Getty, Bloomberg, Eiffel, Apple, Auburn University, UFC, Facebook Locations: AFP, Paris, Alabama, Cupertino, mater, Hawaii, San Francisco, Las Vegas
When luxury giant LVMH shelled out $15.8 billion for storied jewelry company Tiffany in 2021, it faced outsize expectations. On the luxury resale site The RealReal, Tiffany is the most-searched jewelry brand of 2024 so far. Meanwhile at Tiffany, LVMH is using a team of Cartier veterans. Growing pains have tarnished TiffanyBut reviving a luxury brand isn't easy, and investors have been murmuring that Tiffany's turnaround hasn't met expectations. "When you go into a Tiffany store, you're going to expect to have that amazing experience in customer service."
Persons: , Blake Lively, Gabrielle Union, Hailey, Katy Perry, Tiffany, That's, haven't, Bernard Arnault, they're, Cartier, it's, — hasn't, Arnault, Abraham Lincoln, Mary Todd, Theodore Roosevelt, LVMH, Fflur Roberts, HSBC's Rambourg, Cindy Ord, Rambourg, Bernard Arnault's baguette, Euromonitor's Roberts, Bulgari, Jelena Sokolova, Morningstar, China —, Roberts, Jeremy Moeller, Vierig, It's, Van, Taylor Swift, Chiara Battistini, " Roberts, There's, Battistini, Audrey Hepburn, — it's, LVMH's Tiffany, Hailey Bieber, Taylor Hill, Sokolova, I'm Organizations: Service, Business, LVMH's, HSBC, Bloomberg, Getty, Cartier, Fifth, Nike, McKinsey Locations: Manhattan, China, Asia, Paris, Tiffany, influencers, LVMH's
The five secrets to Ferrari’s success as a luxury brand
  + stars: | 2024-07-04 | by ( Robert Frank | ) www.cnbc.com   time to read: +10 min
In this article RACE-IT Follow your favorite stocks CREATE FREE ACCOUNTwatch nowIn the world of luxury, Hermès is arguably the gold standard. Analysts predict Hermès could surpass Louis Vuitton in revenue within the next three years as the world's largest luxury brand. There is one luxury company, however, that has raced past Hermès when it comes to growth and brand cache – Ferrari. To better understand what makes Ferrari a luxury brand, CNBC traveled to Ferrari headquarters in Maranello, Italy, to interview the company's CEO, Benedetto Vigna. "A luxury company is a company that is using technology, innovation, storytelling, heritage, everything, with the ultimate goal to feed that emotional side that we all have."
Persons: Birkin, Louis Vuitton, Hermès, Enzo Ferrari, Ford, Ferrari, Bernstein, Luca Solca, Benedetto Vigna, Robert Frank, Vigna, Adam Jeffery, Solca, Ferraris, Martyn Lucy, Bernard Arnault, Crystal Lau, Francesca Volpi Organizations: Ferrari, New York Stock Exchange, General Motors, CNBC, Ferraris, Goodwood Festival, Getty, Spiders, Rolex, Hermès, Bloomberg Locations: Maranello, Italy, Geneva, Chichester , England, it's, California, Roma
In a deal that shows just how hard things are getting in the luxury retail space, Saks Fifth Avenue's parent is purchasing rival department store company Neiman Marcus for $2.65 billion, The Wall Street Journal reported. Amazon — which has long tried to boost its luxury offerings as part of its "everything store" concept — and Salesforce are getting in on it, too, with both taking minority stakes in the new company, Saks Global. As e-commerce and the power of luxury conglomerates like LVMH and Kering have grown, department stores are facing diminishing returns. If not, rather than schlep back to the department store, why not go straight to the source, the Loewe boutique? It also makes the new company's leader — Marc Metrick, who runs Saks' e-commerce business — a natural choice.
Persons: Neiman Marcus, Taylor, Macy's, Bergdorf Goodman, Porter, Loewe, — Marc Metrick, Louis Vuitton, Gucci, Saint Laurent, Kering, Neimans, They've, Bernard Arnault's LVMH Organizations: Service, Saks Fifth, Street Journal, Saks Global, Loewe, Saks, Dior Locations: New York
Prosectors said these companies exploited workers to pump out bags for a small fraction of their store price. According to documents examined by authorities, Dior paid a supplier $57 to produce bags that retail for about $2,780, Reuters reported last month. Court documents showed that Dior, a subsidiary of LVMH, submitted a memo highlighting its supply chain improvements, the Wall Street Journal reported Tuesday. Advertisement"It's not something sporadic that concerns single production lots, but a generalized and consolidated manufacturing method," said court documents seen by Reuters about the decision to place Dior under administration. "The main problem is obviously people being mistreated: applying labour laws, so health and safety, hours, pay," Milan Court President Fabio Roia told Reuters earlier this year.
Persons: , LVMH, Prosectors, Dior, Giorgio Armani, Armani, Fabio Roia, Bernard Arnault, Delphine Organizations: Service, Business, Reuters, LVMH, Wall Street, Bloomberg, Dior Locations: Milan, China
Warren Buffett wrote to Bernard Arnault after the LVMH CEO raised his job's retirement age to 80. The investor told the luxury tycoon suggested he should have lifted it higher, Bloomberg reported. Berkshire Hathaway's 93-year-old CEO has argued that great bosses only get better with age. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementAfter Bernard Arnault raised the retirement age for his job from 75 to 80 in 2022, Warren Buffett wrote to the luxury tycoon suggesting he should have hiked it higher.
Persons: Warren Buffett, Bernard Arnault, , Berkshire Hathaway, Buffett Organizations: Bloomberg, Berkshire Hathaway's, Service, Berkshire, Business Locations: Berkshire
LVMH, led by Arnault, has grown significantly in China since entering the market in 1992. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementChinese customers are such big fans of luxury brands like Louis Vuitton that they reacted strongly to Bernard Arnault visiting their country. A few of them asked him to bless their babies, he told Bloomberg in an interview. This story is available exclusively to Business Insider subscribers.
Persons: Bernard Arnault's, Arnault, , Louis Vuitton, Bernard Arnault, LVMH Organizations: Service, Bloomberg, Business Locations: China, Beijing, Shanghai
Read previewEmma Roberts says even Hollywood's nepo babies don't always have an easy path to stardom. On an episode of the "Table for Two" podcast released on June 25, Roberts spoke to host Bruce Bozzi about the public perception of nepo babies, or "nepotism babies." During the podcast episode, Roberts said it's not always true that nepo babies get everything handed to them on a silver platter. Many nepo babies and even their parents — particularly those in Hollywood — have pushed back against the title and its accompanying critiques. AdvertisementIn December, Meg Ryan defended her son , actor Jack Quaid, against "nepo baby" claims during an interview with Glamour.
Persons: , Emma Roberts, Roberts, Bruce Bozzi, you'll, Julia Roberts, Eric Roberts, Johnny Depp's, it's, George Clooney, Clooney's, Nick Clooney, Rosemary Clooney, Meg Ryan, Jack Quaid, Lily Allen, Allen, Alfie Allen, Keith Allen, Bernard Arnault, Mukesh Ambani, Tim Draper's, Draper, Gaither, Anderson Organizations: Service, Business, Nickelodeon, New York Magazine, Reliance Industries, Valley's, Applied, Business Insider Locations: Hollywood, British
LVMH is the world's largest luxury goods conglomerate. It's owned by Bernard Arnault, the world's third-richest person. LVMH's portfolio includes 75 different brands, spanning fashion, Champagne, cosmetics, and more. AdvertisementBernard Arnault, the world's third-richest person and the wealthiest outside the US, heads the world's largest luxury goods conglomerate. LVMH owns iconic brands such as Louis Vuitton, Dior, and Moët-Chandon.
Persons: LVMH, Bernard Arnault, Louis Vuitton, Sephora, Organizations: Dior, Service, Business
LVMH has bought a majority stake in the tiny 100-year-old Paris bistro Chez L'Ami Louis. LVMH is owned by Bernard Arnault, who regularly jostles with Jeff Bezos and Elon Musk for the title of world's richest person. Chez L'Ami Louis is famed for its roast chicken, finely-cut fries, and celebrity patrons. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementLVMH boss Bernard Arnault has bought one of Paris's most iconic restaurants.
Persons: LVMH, Louis, Bernard Arnault, Jeff Bezos, Elon Musk, Chez L'Ami Louis, , Christian Dior, L'Ami Louis Organizations: Chez, Service, Louis Vuitton, Bloomberg, Business Locations: Paris
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