CNN —Former President Donald Trump is a cultural phenomenon. Ambassador Nikki Haley and Florida Governor Ron DeSantis, have been unable to shake the loyalty of voters to Trump. To understand Trump, however, it is also important to recognize that he has become a cultural phenomenon within large swaths of the GOP. To be sure, Trump is not the first president to command strong cultural currency with voters that goes beyond traditional political attachments. Yet there is no president who has devoted the same kind of attention to marketing himself as a cultural phenomenon as Trump.

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Persons: Julian Zelizer, Donald Trump, Nikki Haley, Ron DeSantis, Trump, don’t, Haley, denialism, Biden, Trumpians, Putin, Theodore Roosevelt, Franklin Roosevelt, Ronald Reagan, Shepard Fairey’s, Barack Obama’s, Jimmy Carter’s, Billy, Billy Beer ”, John F, Kennedy, It’s, MAGA Organizations: CNN, Princeton University, The New York Times, America, Republican, Trump, Biden, GOP, Trump Town USA, New England Patriots, Twitter, Facebook, Oval Office Locations: Iowa, Florida, China, November’s, Mill, Virginia, Trump, America