At a time when the tech industry’s biggest companies are rebounding from a post-pandemic dip, Apple is suffering through its most prolonged sales slump in more than a decade.
Apple’s most important business, the iPhone, rallied last month behind the release of four new devices, which boosted sales 3 percent, to $43.81 billion, from last year.
And the company’s sales for software and services, such as Apple Music and cloud storage, jumped 16 percent, to $22.31 billion.
But sales sank for most of the company’s other businesses, including the Mac, iPad, and the Apple Watch and AirPods.
Total product sales dropped by 5 percent, to $67.18 billion.
Organizations:
Apple, Apple Watch