You can now eat Pringles like a Real Housewife of New York City. Pringles on Tuesday announced a brand new collaboration with The Caviar Company which will pair the iconic paraboloid chips with high-end caviar. The limited edition partnership was borne out of the popular TikTok trend, which has seen users adding a dollop of caviar onto Pringles. The videos under the trend have been viewed more than 10 billion times. "From TikTok reviews to reality TV housewives, the nation is craving Pringles and caviar," Pringles US marketing lead Mauricio Jenkins said in a statement.

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Persons: Mauricio Jenkins Locations: New York City, Pringles