He's built a formula to make short-form videos go viral after working with other creators for years.
This as-told-to essay is based on a conversation with Brandon Baum, a short-form content creator.
One of my YouTube videos, "Turning Statues into Food," has almost 750 million views.
After six years of creating short-form video content, here are my top-three tips to make videos that go viral.
One creator that does this well in his short-form videos is MrBeast.
Persons:
Brandon Baum, He's, Woody, Kleiny, I'd, we'd, you've, Guy
Organizations:
YouTube, Facebook, Sky, Adidas, Pixar
Locations:
TikTok