In recent years, Shein has gained popularity among U.S. consumers, particularly teenagers and young adults, for its wide variety of low-priced trendy apparel and accessories.
But Shein has also faced claims that it has copied designs and unevenly benefited from a U.S. trade rule that allows it to avoid paying custom fees.
In April, two members of Congress asked the Securities and Exchange Commission to require Shein, as a condition of its expected offering, to certify through an independent party that it doesn’t use Uyghur forced labor.
It has also teamed up with Forever 21, the fast-fashion mall stalwart, which could lead to more Shein apparel in brick-and-mortar locations.
In June, a trip that it hosted for influencers at some of its warehouses in China was widely panned on social media as being tone-deaf.
Persons:
Shein, ” Shein
Organizations:
Securities and Exchange Commission, influencers
Locations:
U.S, Xinjiang, China