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☆ SpaceX Polaris Dawn spacewalk: Why it was a historic milestone
▼ + stars: | 2024-09-14 | by ( Jackie Wattles | ) edition.cnn.com time to read: +6 min

CNN —SpaceX’s Polaris Dawn crew is beginning its fifth day in orbit, having marked a few record-setting milestones on a historic journey — including the world’s first commercial spacewalk. Polaris Dawn crew member and SpaceX engineer Sarah Gillis emerges from the SpaceX Crew Dragon capsule during the first commercial spacewalk on Thursday. The Polaris Dawn mission's Crew Dragon capsule is seen Wednesday 870 miles (1,400 kilometers) above Earth — the farthest humans have traveled since the Apollo program over 50 years ago. The riskiest part of the journey may be over, but the Polaris Dawn crew still has a key milestone ahead: coming home. Polaris Dawn mission commander and Shift4 Payments CEO Jared Isaacman is seen anchored to a ladder dubbed the "skywalker" by SpaceX during his spacewalk.

Persons: CNN —, Elon, Jared Isaacman, Scott “ Kidd ” Poteet, Anna Menon, Sarah Gillis —, Gillis, —, Sarah Gillis, Isaacman, Bill Nelson, “, ” Nelson, Van Allen, mission's, Menon, NASA’s, Isaacman — Organizations: CNN, Polaris, NASA, Hubble, Telescope, Space, SpaceX, Elon Musk’s, Shift4, US Air Force, Polaris Program, International Space, Polaris Dawn Locations: United States, U.S, Florida, West, of Florida

☆ China wants to challenge the U.S. in AI — here's what Chinese giants are doing with the tech
▼ + stars: | 2024-09-12 | by ( Arjun Kharpal | ) www.cnbc.com time to read: +4 min

Generative AI includes applications like OpenAI's ChatGPT, which has the ability to generate text, images and even video based on user prompts. These applications are powered by large AI models which are trained on huge amounts of data, such as Google's Gemini. Chinese technology firms have had to tread carefully in releasing their technology as Beijing has strict requirements for AI models and their uses. CNBC runs through the big Chinese AI models developed by the country's biggest tech firms. It has created a number of AI models aimed at customers in specific industries including government, finance, manufacturing, mining, and meteorology.

Persons: catchup, ERNIE Baidu, Ernie Bot, OpenAI's, Baidu, Ernie, Alibaba, Qianwen, Tencent, Hunyuan, Doubao Organizations: Istock, Getty, U.S, CNBC, Baidu, Huawei, Pangu Huawei Locations: China, Alibaba, U.S . China, Beijing

☆ Polaris Dawn spacewalk: Watch live as SpaceX's commercial astronauts attempt mission's historic EVA
▼ + stars: | 2024-09-12 | by ( Morgan Mcfall-Johnsen | ) www.businessinsider.com time to read: +8 min

Their week-long mission, called Polaris Dawn, is fully private with no NASA involvement — but it's no billionaire joyride. The Polaris Dawn spacewalk planThe spacewalk procedure begins 48 hours before opening the Crew Dragon's hatch, with a "pre-breathe." Polaris Dawn crew members train to recognize symptoms of complications from decompression. The Polaris Dawn crew will have to open Dragon's nosecone with no airlock to keep its cabin pressurized. Polaris Program via XThe risks and stakes are highThe Polaris Dawn spacewalk plan — no airlock, vehicle fully open to space — is not totally unprecedented.

Persons: —, joyride, Elon Musk's, It's, Jared Isaacman, Anna Menon, Sarah Gillis, Scott Poteet, haven't, Leroy Chiao, Chiao, John Kraus, Isaacman, Gillis, — Menon, Poteet, Mike Hopkins, NASA Abhi Tripathi, Tripathi, Menon, Bill Gerstenmaier Organizations: Service, SpaceX, Business, Polaris, NASA, Elon, Air Force, Polaris Program, Space Station, Reuters, UC Berkeley's Space Sciences Laboratory Locations: Mars, West Coast, Hawthorne , California

☆ California attorney general warns tech platforms to look out for voter deception ahead of election
▼ + stars: | 2024-09-11 | by ( Lora Kolodny | In Lorakolodny | ) www.cnbc.com time to read: +2 min

California Attorney General Rob Bonta cautioned executives at social media and other tech companies to work harder to protect voters from "deception, intimidation, and dissuasion," ahead of the November election. The letter reviewed sections of California law that prohibit interference with voting rights by misleading people about voting place and time and by using intimidation tactics. The letter follows pop icon Taylor Swift's endorsement of Kamala Harris for president on Tuesday night following the debate. Separately, X owner Elon Musk recently shared an AI-generated image portraying Harris dressed as a communist dictator. In August, an updated version of xAI's product, Grok-2, appeared to carry few limitations on creating fake images of political figures.

Persons: Rob Bonta, Bonta, Taylor, Kamala Harris, Swift, Donald Trump, Trump, Elon Musk, Harris, Kamala, Musk, OpenAI's Dall, Musk's Organizations: Microsoft, YouTube Locations: California

☆ SpaceX to launch Polaris Dawn, one of its riskiest missions yet
▼ + stars: | 2024-09-10 | by ( Jackie Wattles | ) edition.cnn.com time to read: +5 min

The mission, dubbed Polaris Dawn, was set to take flight as soon as 3:38 a.m. This launch attempt comes after several issues hampered the Polaris Dawn crew’s efforts to get off the ground in late August. Because carrying out a spacewalk will create a drain on oxygen supplies, the Polaris Dawn mission will have only enough life support for five or six days in space. If successful, Polaris Dawn would beat that record by about 20 miles (32 kilometers). Polaris Dawn may also mark the farthest any woman has ever gone into space.

Persons: Van Allen, Elon Musk, Jared Isaacman, Isaacman, Scott “ Kidd ” Poteet, Anna Menon, Sarah Gillis —, cumulatively Organizations: CNN, Polaris, SpaceX, Twitter, Kennedy Space Center, Falcon, US Air Force Locations: Florida

☆ Here's why the next move in Apple stock should not be judged solely on Monday's iPhone 16 event
▼ + stars: | 2024-09-10 | by ( Zev Fima | ) www.cnbc.com time to read: +5 min

The reviews on Wall Street are mixed concerning Monday's iPhone launch event. Apple Intelligence represents a paradigm shift for the company and the iPhone 16 is the ticket into this new generation. That's what will in turn drive demand, both in terms of Apple rolling out Apple Intelligence and developers taking advantage of the new hardware capabilities. The iPhone 16 and the Pro models will be equipped with versions of the new A18 chips. However,even those phones weren't built from the ground up in the way the iPhone 16 is to harness the full power of Apple's AI features.

Persons: Jim Cramer, Bernstein, Jim, Apple, Siri, Ray, Jim Cramer's, Andrej Sokolow Organizations: Apple, Citi, JPMorgan, Apple Intelligence, Nvidia, Microsoft, CNBC, Getty Locations: USA, Cupertino

☆ Polaris Dawn's spacewalk will be historic — and risky. Here's everything to know.
▼ + stars: | 2024-09-10 | by ( Morgan Mcfall-Johnsen | ) www.businessinsider.com time to read: +8 min

Persons: —, joyride, Elon Musk's, It's, Jared Isaacman, Anna Menon, Sarah Gillis, Scott Poteet, haven't, Leroy Chiao, Chiao, John Kraus, Isaacman, Gillis, — Menon, Poteet, Mike Hopkins, NASA Abhi Tripathi, Tripathi, Menon, Bill Gerstenmaier Organizations: Service, SpaceX, Business, Polaris, NASA, Elon, Air Force, Wednesday, Polaris Program, Space Station, Reuters, UC Berkeley's Space Sciences Laboratory Locations: Mars, West Coast, Hawthorne , California

☆ SpaceX’s Polaris Dawn mission just made history. But the riskiest part is still to come
▼ + stars: | 2024-09-10 | by ( Jackie Wattles | ) edition.cnn.com time to read: +5 min

CNN —SpaceX’s Polaris Dawn mission kicked off early Tuesday, launching a four-person crew of civilian astronauts into orbit. The company confirmed that the SpaceX Crew Dragon spacecraft carrying the crew reached its peak altitude of 1,400.7 kilometers (870 miles) at 9:19 p.m. The Polaris Dawn mission also marks the farthest any human has journeyed since the final Apollo mission in 1972 — and the farthest into space a woman has ever traveled. The pre-breathe protocol the Polaris Dawn crew is undergoing is entirely unlike what is carried out on the International Space Station. In this screenshot from video, the Polaris Dawn crew sit in the Dragon capsule shortly after launching towards space on Tuesday.

Persons: CNN —, Jared Isaacman, Scott “ Kidd ” Poteet, Anna Menon, Sarah Gillis —, Menon, Poteet, Gillis, Isaacman, Rick Mastracchio, Dave Williams, Polaris Dawn crew’s, ” Gillis, “, pressurization, Garrett Reisman Organizations: CNN, SpaceX, Polaris, SpaceX SpaceX, Shift4, US Air Force, NASA, Space Station, Space Locations: —

☆ AI gadgets have been a bust so far. Apple aims to change that
▼ + stars: | 2024-09-05 | by ( Steve Kovach | ) www.cnbc.com time to read: +8 min

The system is called Apple Intelligence, and it'll be rolling out over the coming months. Apple plans to roll out Apple Intelligence in stages. Plus, app developers will be able tap into Apple intelligence, so you can use it everywhere on your phone. In the PC market, Microsoft's Copilot+ PCs launched this summer, but without their marquee AI feature, Recall. Without Recall, there's not much AI in this batch of AI PCs.

Persons: they've, Nabila Popal, they'll, Canalys, Gerrit Schneemann, Tim Cook, Nic Coury, supercharge Siri, Schneemann, IDC's Popal, Popal, it's, there's, Alex Katouzian, Katouzian, Corie Barry, Jaque Silva Organizations: Microsoft, Meta, Google, Nvidia, Apple, Samsung, Dell, HP, Qualcomm, Apple Intelligence, Will Apple Intelligence, IDC, Counterpoint Technology, Developers Conference, Afp, Getty, Motorola, Gemini Locations: China, U.S, Cupertino , California

☆ Google to relaunch tool for creating AI-generated images of people after pulling service due to inaccuracies
▼ + stars: | 2024-08-28 | by ( Todd Haselton | ) www.cnbc.com time to read: +1 min

Google said it will soon allow users to create images of people using its Gemini artificial intelligence tool, after pulling the AI image generation option in February. "We've worked to make technical improvements to the product, as well as improved evaluation sets, red-teaming exercises and clear product principles," Citron wrote. Google paused its image generation feature earlier this year after saying it was offering "inaccuracies" in historical pictures. "Of course, as with any generative AI tool, not every image Gemini creates will be perfect, but we'll continue to listen to feedback from early users as we keep improving," Citron wrote. "We'll gradually roll this out, aiming to bring it to more users and languages soon."

Persons: Dave Citron, We've, Citron Organizations: Google, Gemini, Business, Enterprise Locations: Brussels, Belgium, British

☆ How Google makes custom chips used to train Apple AI models and its own chatbot, Gemini
▼ + stars: | 2024-08-23 | by ( Katie Tarasov | ) www.cnbc.com time to read: +7 min

He's been covering Google's custom cloud chips since they launched in 2015. Google was the first cloud provider to make custom AI chips. Microsoft 's first custom AI chip, Maia, wasn't announced until the end of 2023. But being first in AI chips hasn't translated to a top spot in the overall rat race of generative AI. Google TPUs still dominate among custom cloud AI accelerators, with 58% of the market share, according to The Futurum Group.

Persons: Google's, Daniel Newman, He's, Maia, wasn't, Gemini, OpenAI's ChatGPT, Newman, Amin Vahdat, Marc Ganley, Vahdat, they've, Stacy Rasgon, Rasgon, it's Organizations: Google, Apple, Apple Intelligence, Nvidia, Futurum, Amazon Web Services, Microsoft, CNBC, Systems, Unit, Bernstein Research, Broadcom, TSMC, Trillium, Taiwan Semiconductor Manufacturing Company, Intel, Samsung Locations: Mountain View , California, China, Taiwan, U.S

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailInside Google's chip lab, where it makes custom silicon to train Gemini and Apple AI modelsGoogle was the first cloud provider to make its own custom AI chips, called TPUs, when they first came out in 2015 - a trend both Amazon and Microsoft followed years later. Now, Apple has revealed it uses TPUs to train its AI models, positioning Google chips as an alternative to Nvidia's market-leading GPUs. CNBC got an exclusive look inside the lab where Google makes its chips, where its top executive showcased TPU Version 6, and its new Arm-based CPU, Axion, both coming out later in 2024.

Persons: Apple Organizations: Gemini, Apple, Google, Microsoft, CNBC

☆ Google's live demo of Gemini ramps up pressure on Apple as AI reaches smartphone users
▼ + stars: | 2024-08-14 | by ( Kif Leswing | ) www.cnbc.com time to read: +6 min

During Google's Pixel phone launch on Tuesday, a product director named David Citron took the stage to show off the mobile capabilities of the company's new AI assistant, Gemini. Rivals are preparing consumers for a future of AI, but Google's Gemini features are real and are shipping — at least for testing purposes — now. Google's kickoff on Tuesday could put renewed pressure on Apple, as the two smartphone market leaders race to integrate AI into their operating systems. Google's most important presentation on Tuesday was Gemini Live, its next-generation assistant. The company said Apple's approach is less private than Google's, because Gemini "doesn't require hand-off to a third-party AI provider you may not know or trust."

Persons: Rick Osterloh, David Citron, Citron, Sabrina Carpenter, Apple, Siri's, Siri, haven't, we've, CNBC's Deirdre Bosa, Google's, that's, Osterloh, they're, Grace Harmon, Tim Cook Organizations: Devices, Google, YouTube, San, Rivals, Apple Intelligence . Apple Intelligence, Apple Intelligence, Apple, IDC, Nvidia Locations: Mountain View , California, San Francisco

☆ CNBC Daily Open: Wall Street soars; Starbucks ousts CEO
▼ + stars: | 2024-08-14 | by ( Abid Ali | ) www.cnbc.com time to read: +3 min

CNBC Daily Open brings investors up to speed on everything they need to know, no matter where they are. Wall Street soarsWall Street rose after producer prices came in softer than expected, raising hopes of a rate cut. Starbucks ousts CEOStarbucks surprised investors by replacing CEO Laxman Narasimhan with Chipotle CEO Brian Niccol, driving Starbucks' stock up more than 24% while Chipotle fell as much as 10%. Under Narasimhan's tenure, Starbucks' performance has struggled, marked by weak sales in the U.S. and China, its two largest markets. The latest inflation data strengthens the market's expectations of an interest rate cut at the Fed's September meeting.

Persons: Laxman Narasimhan, Brian Niccol, Chipotle, Niccol, Richard McPhail Organizations: New York Stock Exchange, CNBC, Dow Jones Industrial, Nasdaq, Nvidia, Microsoft, Apple, Treasury, Starbucks, Google, Gemini, Federal Reserve, PPI Locations: New York City, U.S, China

☆ CNBC Daily Open: Wall Street surges; Starbucks ousts CEO
▼ + stars: | 2024-08-14 | by ( Abid Ali | ) www.cnbc.com time to read: +4 min

CNBC Daily Open brings investors up to speed on everything they need to know, no matter where they are. Economic uncertainty Home Depot exceeded quarterly expectations but lowered its full-year sales outlook , citing weak demand due to high interest rates and consumer uncertainty. Get the CNBC Daily Open report in your inbox every morning and keep up to date with the markets wherever you are. The baristas have to be energised, clearly they've had some union problems, clearly they've had a lot of new products that haven't worked," Palmer told CNBC "Squawk on the Street." Chief Financial Officer Richard McPhail told CNBC, "Customers aren't just deferring because of higher financing costs.

Persons: Richard McPhail, Laxman Narasimhan, Brian Niccol, Narasimhan, Mellody Hobson, Narasimhan —, Niccol, David Palmer, they've, haven't, Palmer, Sarat Sethi, CNBC's, Sethi, —, Sarah Min, Amelia Lucas, Brian Evans, Samantha Subin, Jennifer Elias, Jeff Cox, Spencer Kimball Organizations: New York Stock Exchange, CNBC, Jefferies, Google, Apple, Gemini, Evercore ISI, Depot, Douglas, Lane & Associates, McDonald's, Starbucks, Walmart Locations: New York City, China

For the first time, Google's Pixel Pro series comes in two sizes with the introduction of the brand new Pixel 9 Pro XL. It's the Pixel 9 Pro that offers something that wasn't available before — a Pixel Pro with a smaller display. AdvertisementPixel 9, Pixel 9 Pro, Pixel 9 Pro XLThe Pixel 9 and Pixel 9 Pro models are evolutions over previous generations. Antonio Villas-Boas/Business InsiderGoogle's Pixel 9 Pro Fold is also a total evolution of the original Google Pixel Fold. AdvertisementThe Pixel 9 starts at $799, the Pixel 9 Pro at $999, the Pixel 9 Pro XL at $1,099, and the Pixel 9 Pro Fold at $1,799.

Persons: Antonio Villas, Google's didn't Organizations: Business, Google, Boas, Apple, Samsung, Galaxy, Gemini

☆ Google launches first AI-powered Android update and new Pixel 9 phones
▼ + stars: | 2024-08-13 | by ( Jennifer Elias | ) www.cnbc.com time to read: +3 min

In this article GOOG Follow your favorite stocks CREATE FREE ACCOUNTGoogle announced its first smartphone fully powered by its AI "Gemini" system. Google on Tuesday announced new artificial intelligence features that are coming to Android devices. Google doesn't make a lot of money from its hardware business but the latest Android features could help drive new revenue through the company's Gemini AI subscription program. Google previously had some AI features in Android, but this is the first year it's heavily emphasizing new capabilities powered by a large AI language model installed on devices. New Pixel 9 phones and Pixel Watch 3Zoom In Icon Arrows pointing outwards

Persons: Sameer Samat, Samat, Gemini, Siri Organizations: Google, Gemini, Apple, YouTube, Gmail, Apple Intelligence

☆ I'm a Google technical program manager. This is how AI has transformed my job.
▼ + stars: | 2024-08-12 | by ( Ana Altchek | ) www.businessinsider.com time to read: +1 min

Karanveer Anand, a technical program manager at Google, explained how AI is integrated into his work. AdvertisementThis as-told-to essay is based on a conversation with Karanveer Anand, a 29-year-old technical program manager at Google. Business Insider has verified his identification and employment. We have a lot of companywide AI training, organization-specific AI training for different teams, and hackathon challenges to help drive innovation. This story is available exclusively to Business Insider subscribers.

Persons: Karanveer Anand, Anand, — Organizations: Google, Service, Business

☆ DirecTV is pushing its pay TV bundle — without a satellite dish
▼ + stars: | 2024-08-12 | by ( Lillian Rizzo | ) www.cnbc.com time to read: +7 min

The "For the Birds" ad campaign for DirecTV emphasizes customers don't need a satellite dish anymore for service. Courtesy: DirecTVCoach Prime wants consumers to know they can watch DirecTV without a satellite dish. As pay TV distributors — both satellite and cable companies — have seen customers flee for streaming, DirecTV is trying to get the message out that a clunky satellite dish is no longer needed for its service. Satellite TV providers like DirecTV and EchoStar's Dish were once some of the biggest distributors of the TV bundle. Sticking with sportsThe "For the Birds" ad campaign for DirecTV emphasizes customers don't need a satellite dish anymore for service.

Persons: Deion Sanders, Steve Buscemi, Henry Winkler, Vince Torres, it's, Torres, Shedeur Sanders, —, Winkler's Frank, Bobby, Buscemi, There's, Sanders, Tinker Bell, Cord, Pavlo Gonchar, Craig Moffett, what's, Moffett, DirecTV's Organizations: DirecTV, NFL, Colorado, Colorado Buffaloes, Nebraska Cornhuskers, Folsom, NBA, NHL, NCAA's Colorado Buffaloes, Lightrocket, Satellite, TPG, AT, Hulu, Sling, YouTube, Netflix, Comcast, Charter Communications Locations: Colorado, Boulder ,, New York City

☆ AI's big marketing problem: People don't want to hear about it
▼ + stars: | 2024-08-12 | by ( Lucia Moses | Lara O'Reilly | ) www.businessinsider.com time to read: +7 min

Advertisers love talking about AI, but they face a big problem: consumers are suspicious of the tech and don't want to be bombarded with messaging about it. This issue was on full display at the Olympics, where Google face-planted with an ad for its Gemini AI tool. To date, 575 companies have bought ads to market AI products in 2024, up from 186 in all of 2023. "In the same way, I wouldn't trumpet that my new product was designed in Photoshop, so why would I talk about how my product was designed using AI? One of the top-performing US ads of 2023 came from Adobe, which ran a spot featuring a girl using AI to create a birthday card.

Persons: Iain Thomas, Sora, Josh Campo, Razorfish, Matt Rebeiro, Iris, Rebeiro, System1, Dove, Microsoft's, chatbot —, Thomas, JLo Organizations: Service, Olympics, Google, Business, Sounds, Washington State University, of Hospitality Marketing, Management, Yahoo, Publicis Media, YouTube, Enterprises, Adobe, Cadbury Locations: MediaRadar

☆ Marketers are living in an AI advertising minefield
▼ + stars: | 2024-08-12 | by ( Lucia Moses | Lara O'Reilly | ) www.businessinsider.com time to read: +7 min

This issue was on full display at the Olympics, where Google face-planted with an ad for its Gemini AI tool. "There seems to be this fundamental misunderstanding of what we should be using AI for," said Iain Thomas, who cowrote a book on AI, "What Makes Us Human?," and is a founder of Sounds Fun, an agency that helps marketers harness AI. To date, 575 companies have bought ads to market AI products in 2024, up from 186 in all of 2023. "In the same way, I wouldn't trumpet that my new product was designed in Photoshop, so why would I talk about how my product was designed using AI? One of the top-performing US ads of 2023 came from Adobe, which ran a spot featuring a girl using AI to create a birthday card.

☆ Sequoia invests in Reflection AI, a startup founded by Google DeepMind alum, at $100 million valuation, sources say
▼ + stars: | 2024-08-07 | by ( Sri Muppidi | ) www.businessinsider.com time to read: +4 min

Read previewReflection AI, a startup building AI agents, has raised new funding at a $100 million valuation, Business Insider has learned. AI agents promise to execute difficult tasks, like booking an appointment or updating Salesforce. Laskin conducted AI research at the Berkeley Artificial Intelligence Research Lab and most recently worked at Google DeepMind, the company's AI research lab. AdvertisementReflection isn't the only startup building AI agents. In June, Amazon hired away the cofounders of AI agent startup Adept, which raised more than $400 million in funding, and licensed its technology, reported GeekWire.

Persons: —, cofounders, Misha Laskin, Ioannis Antonoglou, DeepMind, Laskin, Anthropic's Claude, OpenAI's, Antonoglou, Ioannis Organizations: Service, Sequoia Capital, Sequoia, Business, Berkeley Artificial Intelligence, Google, Amazon Locations: DeepMind

☆ Why Google should feel nervous about OpenAI's SearchGPT, according to a search engine expert
▼ + stars: | 2024-08-06 | by ( Ana Altchek | ) www.businessinsider.com time to read: +5 min

Read previewWith the recent launch of SearchGPT, OpenAI has positioned itself to compete with Google in the search engine market. The new tool allows users to search the web in real time and automatically summarize results from Microsoft's Bing. Chris Rodgers, the CEO at SEO agency CSP, has worked in the search engine industry for over 20 years. He told Business Insider that SearchGPT may not pose an immediate threat to Google Search. He also said Google should feel the heat because OpenAI has presented a better strategy than Google in its rollout of SearchGPT.

Persons: —, OpenAI, Microsoft's Bing, hasn't, Chris Rodgers, Rodgers, that's, Axel Springer, SearchGPT, it's Organizations: Service, Google, Business, Astra, Vox Media, News Corp Locations: ChatGPT

☆ Big Tech keeps running ads accidentally suggesting it will replace all human creativity
▼ + stars: | 2024-08-03 | by ( Katie Balevic | ) www.businessinsider.com time to read: +1 min

Google pulled an ad suggesting a young fan use Gemini AI to write to their Olympic idol. The misfire came after criticism of an Apple ad suggesting an iPad can replace all human creativity. Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . Google faced backlash after it recently released an ad about a young athlete who idolizes American hurdler Sydney McLaughlin-Levrone.

Persons: —, Sydney McLaughlin, Google's, that's Organizations: Google, Service, Big Tech, Gemini, Business

☆ Google pulls Olympics ad that showed AI writing a little girl’s letter for her
▼ + stars: | 2024-08-02 | by ( Clare Duffy | ) edition.cnn.com time to read: +1 min

New York CNN —Google has pulled its controversial Olympics ad after critics blasted it for portraying what they called a bleak application of artificial intelligence. The ad showed a father using Google’s Gemini AI chatbot to help his daughter write a fan letter to US Olympic track star Sydney McLaughlin-Levrone. But many online questioned why Google would want to replace a child’s creativity with words written by a computer. Google initially defended the ad, which ran during breaks from the Olympics, saying it showed how Gemini could provide a “starting point” for a piece of writing. “While the ad tested well before airing, given the feedback, we have decided to phase the ad out of our Olympics rotation,” a Google spokesperson said in a statement.

Persons: Sydney McLaughlin, OpenAI’s, Apple, Sonny, Cher’s, “ Organizations: New, New York CNN, Google Locations: New York

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